Porter's 5 Forces analysis of Hondas Marketing Strategies In India Case Help

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Porter's 5 Forces analysis of Hondas Marketing Strategies In India Case Study Help

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Hondas Marketing Strategies In India Case Analysis could be conducted to develop different techniques utilizing the strengths of the business to avail opportunities, conquer weak points and to lower the hazards. It might also be utilized to assess that how specific weak points withstand particular chances and increase the dangers. The techniques prepared utilizing the Porter's 5 Forces analysis of Hondas Marketing Strategies In India Case Analysis are offered as follows;
• Utilization of strong international brand position and financial resources in expanding towards prospective markets.
• Distinct brand name experience might help out the company to much better position itself in new markets.
• Resistance in growth in the potential worldwide markets encouraging variety.
• High costs limits the growth in numerous Asian and African nations with low per capita income.
• Strong brand name acknowledgment, non-traditional methods of marketing and the distinct brand experience could be used to decrease the threat from potential customers.
• Strict appearance policies could caused the customer shift towards Victoria with high social responsibility.
• Minimal target audience might caused a decrease in the total market share of the business.
These methods could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis


Monetary analysis for Porter's 5 Forces analysis of Hondas Marketing Strategies In India Case Help might be carried out to evaluate the availability of funds to the company that could be used in growth towards international markets. The financial position of the company might be evaluated by using the data given in the case Display 1. The ratios that might be considered in monetary performance analysis are given up the Table 1 below;

From the above Table 1, it might be seen that the business has an affordable financial performance with a ROE of 7.9% and a high sales development of 18.4%. A 4.3% net profit margin does not appears to be possible and the business needs to put efforts in increasing its revenues along with reducing its operational costs to increase its revenue margins.

Porter's 5 Forces analysis of Hondas Marketing Strategies In India Case Help

Segmentation

Most of the business's Brick and Mortar stores are situated in US consisting of above 500 shops in almost each of the state of US. The company has also an international existence in 8 various nations with its highest number of stores situated in United Kingdom i.e. 21. The companyhas a total of 54 stores in global markets that is probably the 10% of its shops in the United States.

Targeting


The company targets its clothes brand name to the young, tall and attractive teens and kids that are considered to be cool. This targeting policy is responsible for various distinctions in the company associated with its rivals. For instance, the company works with excellent looking males and females for its stores and follows a stringent appearance policy to keep attraction of good-looking individuals towards its shops and supply a distinct brand experience.

Positioning


The company has positioned its brand name as a high-end brand targeting just a specific market segment. The company with its non-traditional ways of marketing through designs and representatives posters its brand image as a high-end clothes brand targeted to the cool and good-looking characters in society. This market position brings in different elite individuals towards the brand but it hurts the company's position in various communities focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Hondas Marketing Strategies In India Case Solution deals with a lot of competition in the market with the existence of different number of competitors in the market. Gap is likewise considered to be a potential rival in regional as well as in international; markets as the business is considering to move in the global markets.



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