Recommendations of Executing E-Business Strategies The Ge Way Case Analysis

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Recommendations of Executing E-Business Strategies The Ge Way Case Study Help

RecommendationsOn the basis of above internal and external analysis of the company along with the assessment of different alternatives, the company is suggested to think about alternative 3. As alternative 3 would enable the company to broaden in international markets without any decrease in its regional revenues and any wear and tear of its market position. By thinking about Alternative 3, the business could keep its store experience and brand originality. Nevertheless, it could also think about alternative 2 that might enable the business to access the marketplaces without any possible investment. Although, the company could pursue alternative 1 which would enable the company to focus on prospective worldwide markets instead of the regional markets but as the company is highly depending on the regional markets with 90% of its stores in the United States, there fore pursuing option 1 would result in the significant decrease in company's revenue. The company is suggested to think about alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Executing E-Business Strategies The Ge Way Case Analysis Stores

International SegmentsThe company has a long term market position in United States which can not be created quickly in the new markets. The choice would assist the company to expand in worldwide markets along with the elimination of issues raised in its regional markets related to its variety.

Pros:

• Expedition of brand-new worldwide markets.
• Increase in revenue from worldwide markets.
• Elimination of concerns connected to diversity.
• Profits diversification.
• Action towards being a strong international brand name.

Cons:

• Loss of substantial profits from the local markets.
• Increase in competitors.
• Differences in cultures could led to a failure of the brand especially in Asian countries.
• Low profits at preliminary levels.
• Boost in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Executing E-Business Strategies The Ge Way Case Solution Stores

Alternative 2 consists of the introduction of online market locations through generating an appropriate company's site. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on could pose an extreme risk to the marketplace share of business. Furthermore, the competitors are moving towards click and Recommendations of Executing E-Business Strategies The Ge Way Case Help stores with Gap presenting Piperline. This shift towards online markets might minimize the incomes for business. In this situation the company could consider introducing Click and Recommendations of Executing E-Business Strategies The Ge Way Case Help stores. These shops with a low requirement of funds to settle would allow the business to reach worldwide markets, without ending its domestic shops. The benefits and drawbacks of alternative 2 are provided as follows;

Pros:

• Low investment
• Minimizing competitors risk
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Large Revenues
• Low Operating Costs
• Easy brand-new market entryway

Cons:

• Threat to the market position
• Removal of brand Originality
• Elimination of the great shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company could consider, is to expand towards the international markets without closing its domestic stores that adds to the huge part of earnings of the company. The benefits and drawbacks related to Alternative 3 are provided listed below;

Pros:

• Reducing competition risk
• Access to the world markets
• Expanding customer base
• Big Profits
• Expedition of new international markets.
• Increase in revenue from global markets.
• Revenue diversity.
• Step towards being a strong worldwide brand.

Cons:

• Extension of problems related to diversity.
• Differences in cultures might caused a failure of the brand name especially in Asian nations.
• Low earnings at preliminary levels.
• Increase in marketing expenditures to get market share.



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