Recommendations of Dominos Master Franchise Model Case Analysis

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Recommendations of Dominos Master Franchise Model Case Study Solution

On the basis of above internal and external analysis of the business along with the examination of numerous options, the company is recommended to think about alternative 3. As alternative 3 would enable the company to expand in worldwide markets without any decrease in its local incomes and any wear and tear of its market position. The company might pursue alternative 1 which would enable the company to focus on possible international markets rather than the local markets but as the business is highly dependent on the regional markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the substantial decrease in business's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Dominos Master Franchise Model Case Solution Stores

The business has a long term market position in United States which can not be generated soon in the brand-new markets. The choice would assist the business to broaden in global markets along with the elimination of issues raised in its regional markets related to its variety.

Pros:

• Expedition of brand-new global markets.
• Increase in profits from worldwide markets.
• Removal of problems associated with diversity.
• Earnings diversity.
• Step towards being a strong international brand.

Cons:

• Loss of comprehensive revenues from the regional markets.
• Increase in competition.
• Distinctions in cultures could resulted in a failure of the brand name specifically in Asian countries.
• Low earnings at preliminary levels.
• Increase in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Dominos Master Franchise Model Case Help Stores

Alternative 2 includes the intro of online market locations through creating an appropriate business's site. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on could position a severe hazard to the marketplace share of company. Additionally, the competitors are shifting towards click and Recommendations of Dominos Master Franchise Model Case Solution shops with Gap presenting Piperline. This shift towards online markets might minimize the earnings for company. In this situation the company could think about presenting Click and Recommendations of Dominos Master Franchise Model Case Analysis shops. These stores with a low requirement of funds to settle would make it possible for the business to reach global markets, without ending its domestic shops. The pros and cons of alternative 2 are provided as follows;

Pros:

• Low investment
• Reducing competitors risk
• Access to the world markets
• Expanding customer base
• Easy to manage
• Big Incomes
• Low Operating Expense
• Easy new market entrance

Cons:

• Danger to the marketplace position
• Removal of brand Uniqueness
• Removal of the terrific shop experience.
• Danger of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business might think about, is to expand towards the global markets without closing its domestic stores that adds to the huge part of revenues of the business. The advantages and disadvantages associated with Alternative 3 are given listed below;

Pros:

• Minimizing competitors threat
• Access to the world markets
• Increasing the size of customer base
• Big Profits
• Expedition of new international markets.
• Boost in profits from international markets.
• Income diversity.
• Action towards being a strong global brand.

Cons:

• Continuation of concerns connected to diversity.
• Differences in cultures could resulted in a failure of the brand particularly in Asian nations.
• Low profits at preliminary levels.
• Boost in marketing expenditures to gain market share.



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