Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Solution

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Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Study Solution

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Help could be performed to develop numerous strategies utilizing the strengths of the company to get opportunities, conquer weak points and to minimize the dangers. It might also be utilized to examine that how certain weaknesses withstand particular opportunities and increase the hazards. The methods drafted using the Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Help are given as follows;
• Utilization of strong worldwide brand position and financial resources in expanding towards potential markets.
• Special brand name experience might assist the company to much better position itself in new markets.
• Resistance in expansion in the possible worldwide markets encouraging variety.
• High prices limits the growth in different Asian and African nations with low per capita earnings.
• Strong brand recognition, non-traditional ways of marketing and the distinct brand experience might be made use of to lower the threat from prospective clients.
• Stringent look policies could led to the consumer shift towards Victoria with high social responsibility.
• Restricted target audience could caused a decrease in the total market share of the business.
These strategies might help the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Help could be performed to evaluate the schedule of financial resources to the business that could be made use of in growth towards worldwide markets. The monetary position of the business might be assessed by using the information given in the case Exhibit 1. The ratios that could be considered in monetary efficiency analysis are given up the Table 1 listed below;

From the above Table 1, it might be seen that the business has a reasonable monetary efficiency with a ROE of 7.9% and a high sales development of 18.4%. Although, a 4.3% net earnings margin does not seems to be possible and the business should put efforts in increasing its profits along with lowering its functional expenses to increase its profit margins.

Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Solution

Segmentation

Many of the company's Brick and Mortar stores are situated in US consisting of above 500 stores in practically each of the state of United States. The business has also an international presence in 8 various nations with its greatest number of stores situated in United Kingdom i.e. 21. The companyhas an overall of 54 shops in global markets that is probably the 10% of its shops in the US.

Targeting


The business targets its clothes brand name to the young, tall and attractive teenagers and kids that are considered to be cool. This targeting policy is responsible for various distinctions in the business connected to its rivals. The business employs great looking guys and ladies for its shops and follows a strict appearance policy to keep tourist attraction of good-looking individuals towards its shops and offer a distinct brand name experience.

Positioning


The business has placed its brand name as a high-end brand targeting only a particular market section. The company with its non-traditional methods of marketing through models and representatives posters its brand image as a high-end clothing brand name targeted to the cool and good-looking characters in society. Although, this market position attracts various elite people towards the brand name however it hurts the company's position in various communities focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Analysis deals with a lot of competition in the market with the existence of numerous variety of competitors in the market. A chart showing the close rivals together with their attributes and the marketing strategy is given in. it could be seen that the American Eagle Outfitters is thought about to be the strongest rivals for company with its marketing technique related to the television shows. Moreover, Gap is also thought about to be a potential competitor in regional in addition to in global; markets as the business is thinking about to shift in the international markets. Along with it, Daimler Smart Fortwo Car In The Us Case Study Solution. with its versatile rates technique and the Victoria's Street with its strong social status pose an extreme threat to the present market share of the Porter's 5 Forces analysis of Daimler Smart Fortwo Car In The Us Case Solution.



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