Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Analysis

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Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Study Solution

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the business tax rate, organisation tax rate and basic tax rate had declined which ultimately had an influence on the growth of organisation revenues. This unforeseen development in earnings will eventually increase the charitable activities in Canada in order to improve the business image and to advertise himself in an ethical way.

Economical Factor:

Due to the international financial crises in the year 2008 and 2009, the relative growth of Gdp (GDP) rate in Canada had actually declined in the year 2012 form the year 2011. This decreased does not provide the decrease in the per capita income of Canadian people in the year 2012 from the year 2011 however the growth in per capita income have increased in decreasing way which may not be the factor to the decline in charitable activities due to the fact that the per capita income had actually grown in 2012 in contrast of 2011.

Social Factor:

As it has actually been chosen that the Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Solution will now target the elementary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years of ages, their earnings is extremely low as they depend on their parents, delighted in the frozen treats and interested to provide the valuable contributions for the better health of Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Analysis of Canada.

Technological Factor:

Due to the technological advancement in Canada, the little and corporate services will produce more in less expense which ultimately lead towards the expense conserving resulting in more profits and margins which may lead towards the more participation in the charitable activities and an annual event such as Miracle Reward Day in orderto offer the important contributions for the much better health of Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Help of Canada.

Strategies:

There are 4 alternative strategies whose application will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative methods are:

The key problems dealing with by the company are related to the
1. Time restriction of 3 months to make and implement the technique in Toronto, Canada
2. A consistent decrease in the collection of contributions on yearly basis
3. A decrease in the per store earnings in Toronto which have stopped working to raise donations from here
4. A primary focus of Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Solution Foundation is towards the development ofloyalty programs and the building of consumer relationships with prospective consumers of Miracle Reward Day
5. Some franchise owners are disappointing their determination to take part in an annual event day due to the think that their participation in Wonder Reward Day are resulting in the decrease of the revenues together with the not any major modification prior to and after revenues of their companies and services

PEST Analysis:


1. Franchise Incentives: By providing the incentives to franchise owners, the hospital will have the ability to raise as much funds as possible to be produced through a yearly occasion called Wonder Reward Day.
For this function, the hospital should begin the Reward contest such as the first place prizeon the basis of the highest donation, second place prizeon the basis of the second greatest donation, third location prize on the basis of the third greatest donation, and a lot more. These prizes will inspire the franchise owners to get involved more in the charitable activities in a yearly occasion of Miracle Treat Day.
2. Loyalty Card: In order to establish and maintain more loyal clients for Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Solution to offer the valuable contributions for the much better health of Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Analysis of Canada, the hospital ought to develop the commitment card program for the blizzards to recognized commitment in customers.
3. Schools: For the function to get the fast increase in variety of contributions from the location of Toronto, hospital needs to include the variety of schools located in Toronto to take part inan annual event such as Wonder Reward Dayto supply the valuable donations for the better health of Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Analysis of Canada.
Email Marketing: Using Email marketing should be implemented by the hospital to record the number of schools and franchise owners to take part in an annual occasion such as Miracle Reward Dayto offer the valuable contributions for the better health of Pestel Analysis of Cummins India: Consumer Driven Modularization Strategy Case Analysis of Canada.




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