Recommendations of Corporate Social Responsibility Initiatives At Exxonmobil: The Good The Bad And The Ugly Case Analysis

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Recommendations of Corporate Social Responsibility Initiatives At Exxonmobil: The Good The Bad And The Ugly Case Study Analysis

On the basis of above internal and external analysis of the company along with the assessment of various options, the company is advised to think about alternative 3. As alternative 3 would allow the business to expand in international markets without any reduction in its local profits and any deterioration of its market position. The company could pursue alternative 1 which would make it possible for the company to focus on possible worldwide markets rather than the local markets but as the business is highly dependent on the regional markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the significant decline in business's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Corporate Social Responsibility Initiatives At Exxonmobil: The Good The Bad And The Ugly Case Help Stores

Expansion towards worldwide markets through opening brand-new shops in other Europe and Asian nations with closing domestic shops is although an excellent option for increasing the global presence of the company. However, the closing of domestic stores might highly affect the revenues of the company as above 90% of its stores lie domestically and closing those stores would ultimately lower the incomes of the firm. The business has a long term market position in US which can not be produced soon in the new markets. The alternative would help the business to expand in worldwide markets in addition to the elimination of problems raised in its regional markets associated with its variety. The benefits and drawbacks for Option 1 are noted below;

Pros:

• Expedition of brand-new international markets.
• Increase in profits from international markets.
• Removal of problems associated with diversity.
• Income diversity.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of comprehensive incomes from the local markets.
• Increase in competitors.
• Distinctions in cultures might caused a failure of the brand name particularly in Asian countries.
• Low earnings at preliminary levels.
• Increase in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Corporate Social Responsibility Initiatives At Exxonmobil: The Good The Bad And The Ugly Case Analysis Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba etc. could posture a severe danger to the market share of business. In this situation the company could consider presenting Click and Recommendations of Corporate Social Responsibility Initiatives At Exxonmobil: The Good The Bad And The Ugly Case Solution stores. These shops with a low requirement of funds to settle would allow the business to reach global markets, without ending its domestic stores.

Pros:

• Low investment
• Reducing competition danger
• Access to the world markets
• Enlarging consumer base
• Easy to manage
• Big Incomes
• Low Operating Expense
• Easy brand-new market entrance

Cons:

• Threat to the marketplace position
• Removal of brand name Uniqueness
• Elimination of the excellent shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company could consider, is to expand towards the worldwide markets without closing its domestic stores that adds to the major part of earnings of the company. The advantages and disadvantages associated with Alternative 3 are offered below;

Pros:

• Reducing competitors risk
• Access to the world markets
• Enlarging customer base
• Large Earnings
• Exploration of new international markets.
• Boost in earnings from international markets.
• Profits diversity.
• Action towards being a strong international brand name.

Cons:

• Continuation of issues connected to variety.
• Differences in cultures could resulted in a failure of the brand particularly in Asian nations.
• Low incomes at initial levels.
• Increase in marketing expenses to acquire market share.



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