Recommendations of Comcast-Nbc Universal Joint Venture Deal Case Analysis

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Recommendations of Comcast-Nbc Universal Joint Venture Deal Case Study Analysis

On the basis of above internal and external analysis of the company along with the examination of numerous alternatives, the business is recommended to consider alternative 3. As alternative 3 would enable the business to expand in international markets without any reduction in its local revenues and any deterioration of its market position. The business could pursue alternative 1 which would make it possible for the company to focus on possible worldwide markets rather than the local markets but as the business is extremely reliant on the local markets with 90% of its stores in the United States, there fore pursuing alternative 1 would result in the substantial decline in business's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Comcast-Nbc Universal Joint Venture Deal Case Analysis Stores

Expansion towards worldwide markets through opening new shops in other Europe and Asian nations with closing domestic stores is although a good option for increasing the international presence of the company. However, the closing of domestic shops might extremely affect the incomes of the company as above 90% of its stores are located locally and closing those shops would eventually decrease the profits of the company. The company has a long term market position in US which can not be created soon in the brand-new markets. The alternative would help the business to expand in global markets together with the elimination of problems raised in its local markets related to its diversity. The benefits and drawbacks for Option 1 are noted below;

Pros:

• Expedition of new global markets.
• Increase in earnings from international markets.
• Removal of concerns related to variety.
• Earnings diversification.
• Step towards being a strong global brand name.

Cons:

• Loss of comprehensive incomes from the regional markets.
• Increase in competitors.
• Distinctions in cultures could caused a failure of the brand specifically in Asian countries.
• Low profits at initial levels.
• Boost in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Comcast-Nbc Universal Joint Venture Deal Case Help Stores

Alternative 2 includes the introduction of online market places through producing an appropriate company's website. With the increased trends towards online shopping, the online shops like Amazon, Alibaba etc. might position a severe threat to the market share of company. The rivals are moving towards click and Recommendations of Comcast-Nbc Universal Joint Venture Deal Case Solution stores with Space introducing Piperline. This shift towards online markets might decrease the profits for company. In this situation the business might consider presenting Click and Recommendations of Comcast-Nbc Universal Joint Venture Deal Case Help shops. These shops with a low requirement of funds to settle would allow the business to reach international markets, without ending its domestic stores. The benefits and drawbacks of alternative 2 are given as follows;

Pros:

• Low investment
• Decreasing competition danger
• Access to the world markets
• Expanding customer base
• Easy to handle
• Big Revenues
• Low Operating Costs
• Easy brand-new market entrance

Cons:

• Danger to the market position
• Elimination of brand name Uniqueness
• Elimination of the terrific shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company might think about, is to expand towards the worldwide markets without closing its domestic shops that adds to the huge part of profits of the business. The pros and cons associated with Alternative 3 are provided below;

Pros:

• Reducing competition danger
• Access to the world markets
• Expanding consumer base
• Large Revenues
• Expedition of new international markets.
• Increase in earnings from global markets.
• Earnings diversity.
• Action towards being a strong global brand name.

Cons:

• Extension of problems associated with variety.
• Differences in cultures might led to a failure of the brand name especially in Asian nations.
• Low revenues at initial levels.
• Increase in marketing expenses to acquire market share.



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