Recommendations of Cirque Du Soleils Human Resource Management Practices Case Analysis

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Recommendations of Cirque Du Soleils Human Resource Management Practices Case Study Help

On the basis of above internal and external analysis of the company along with the assessment of numerous alternatives, the business is suggested to consider alternative 3. As alternative 3 would enable the business to broaden in international markets without any decrease in its local incomes and any deterioration of its market position. By thinking about Alternative 3, the company might keep its shop experience and brand name individuality. It might likewise think about alternative 2 that could allow the company to access the markets without any possible financial investment. Although, the business could pursue alternative 1 which would allow the business to focus on prospective worldwide markets rather than the local markets however as the business is extremely dependent on the regional markets with 90% of its stores in the US, there fore pursuing option 1 would result in the considerable decrease in business's earnings. For that reason, the business is advised to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Cirque Du Soleils Human Resource Management Practices Case Solution Stores

The business has a long term market position in United States which can not be produced quickly in the brand-new markets. The alternative would assist the company to expand in global markets along with the removal of issues raised in its regional markets related to its diversity.

Pros:

• Expedition of brand-new international markets.
• Boost in income from international markets.
• Removal of concerns associated with variety.
• Revenue diversification.
• Step towards being a strong international brand.

Cons:

• Loss of comprehensive revenues from the local markets.
• Increase in competition.
• Differences in cultures might resulted in a failure of the brand especially in Asian nations.
• Low revenues at initial levels.
• Increase in marketing expenses to get market share.

Alternative-2: Introduction of Click and Recommendations of Cirque Du Soleils Human Resource Management Practices Case Analysis Stores

With the increased trends towards online shopping, the online stores like Amazon, Alibaba etc. might posture an extreme hazard to the market share of company. In this circumstance the business could think about presenting Click and Recommendations of Cirque Du Soleils Human Resource Management Practices Case Analysis shops. These stores with a low requirement of funds to settle would make it possible for the company to reach international markets, without ending its domestic shops.

Pros:

• Low investment
• Decreasing competition danger
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Big Incomes
• Low Operating Expense
• Easy new market entryway

Cons:

• Hazard to the market position
• Elimination of brand name Uniqueness
• Elimination of the excellent store experience.
• Risk of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could think about, is to expand towards the worldwide markets without closing its domestic stores that contributes to the major part of earnings of the business. The advantages and disadvantages related to Alternative 3 are offered below;

Pros:

• Decreasing competition threat
• Access to the world markets
• Increasing the size of customer base
• Large Earnings
• Exploration of new worldwide markets.
• Boost in income from international markets.
• Revenue diversification.
• Action towards being a strong worldwide brand.

Cons:

• Continuation of concerns related to diversity.
• Distinctions in cultures could resulted in a failure of the brand name specifically in Asian nations.
• Low incomes at initial levels.
• Boost in marketing expenditures to acquire market share.



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