Recommendations of Bracs Microfinance And Social Responsibility Initiatives Case Analysis

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Recommendations of Bracs Microfinance And Social Responsibility Initiatives Case Study Analysis

On the basis of above internal and external analysis of the business along with the evaluation of various options, the company is recommended to think about alternative 3. As alternative 3 would allow the business to expand in global markets without any reduction in its regional profits and any degeneration of its market position. The business could pursue alternative 1 which would make it possible for the company to focus on prospective international markets rather than the regional markets however as the company is extremely dependent on the regional markets with 90% of its stores in the United States, there fore pursuing alternative 1 would result in the significant decline in company's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Bracs Microfinance And Social Responsibility Initiatives Case Help Stores

The business has a long term market position in US which can not be created soon in the new markets. The option would help the company to broaden in international markets along with the elimination of problems raised in its regional markets related to its variety.

Pros:

• Expedition of new global markets.
• Increase in earnings from international markets.
• Removal of problems related to variety.
• Earnings diversity.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of substantial earnings from the regional markets.
• Increase in competitors.
• Distinctions in cultures could resulted in a failure of the brand particularly in Asian nations.
• Low profits at preliminary levels.
• Increase in marketing expenditures to get market share.

Alternative-2: Introduction of Click and Recommendations of Bracs Microfinance And Social Responsibility Initiatives Case Analysis Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba and so on might pose a severe risk to the market share of company. In this scenario the company could think about introducing Click and Recommendations of Bracs Microfinance And Social Responsibility Initiatives Case Help shops. These shops with a low requirement of funds to settle would allow the business to reach international markets, without ending its domestic shops.

Pros:

• Low investment
• Reducing competitors hazard
• Access to the world markets
• Expanding customer base
• Easy to manage
• Large Earnings
• Low Operating Costs
• Easy new market entryway

Cons:

• Risk to the marketplace position
• Removal of brand Uniqueness
• Elimination of the great shop experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another choice that the company might think about, is to broaden towards the international markets without closing its domestic stores that adds to the major part of earnings of the company. The pros and cons associated with Alternative 3 are given below;

Pros:

• Decreasing competitors danger
• Access to the world markets
• Increasing the size of consumer base
• Big Revenues
• Expedition of brand-new global markets.
• Boost in earnings from international markets.
• Profits diversity.
• Step towards being a strong global brand name.

Cons:

• Extension of problems connected to diversity.
• Distinctions in cultures could led to a failure of the brand name specifically in Asian nations.
• Low profits at initial levels.
• Boost in marketing expenses to gain market share.



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