Pestel Analysis of Kent Chemical: Organizing For International Growth Case Analysis

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Pestel Analysis of Kent Chemical: Organizing For International Growth Case Study Solution

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the business tax rate, company tax rate and general tax rate had decreased which eventually had an influence on the development of company earnings. This unforeseen growth in revenues will ultimately increase the charitable activities in Canada in order to improve the company image and to market himself in an ethical way.

Economical Factor:

Due to the international financial crises in the year 2008 and 2009, the relative development of Gdp (GDP) rate in Canada had actually declined in the year 2012 form the year 2011. This declined does not provide the decrease in the per capita income of Canadian individuals in the year 2012 from the year 2011 however the development in per capita earnings have actually increased in decreasing method which might not be the reason to the decrease in charitable activities due to the fact that the per capita earnings had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has actually been chosen that the Pestel Analysis of Kent Chemical: Organizing For International Growth Case Solution will now target the primary and high school children to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years old, their income is very low as they depend on their parents, took pleasure in the frozen treats and interested to provide the important donations for the better health of Pestel Analysis of Kent Chemical: Organizing For International Growth Case Solution of Canada.

Technological Factor:

Due to the technological improvement in Canada, the small and business businesses will produce more in less expense which eventually lead towards the cost saving leading to more revenues and margins which might lead towards the more involvement in the charitable activities and a yearly occasion such as Miracle Treat Day in orderto supply the valuable contributions for the better health of Pestel Analysis of Kent Chemical: Organizing For International Growth Case Help of Canada.

Strategies:

There are four alternative strategies whose application will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative techniques are:

The key concerns dealing with by the company are related to the
1. Time restraint of 3 months to make and carry out the technique in Toronto, Canada
2. A consistent decrease in the collection of contributions on yearly basis
3. A decrease in the per store income in Toronto which have stopped working to raise contributions from here
4. A main focus of Pestel Analysis of Kent Chemical: Organizing For International Growth Case Analysis Foundation is towards the advancement ofloyalty programs and the building of consumer relationships with prospective clients of Miracle Reward Day
5. Some franchise owners are not showing their willingness to take part in an annual occasion day due to the believe that their involvement in Miracle Reward Day are resulting in the reduction of the profits along with the not any significant modification prior to and after incomes of their companies and services

PEST Analysis:


1. Franchise Rewards: By supplying the rewards to franchise owners, the hospital will be able to raise as much funds as possible to be created through a yearly event called Wonder Reward Day.
For this purpose, the hospital must start the Prize contest such as the top place prizeon the basis of the greatest donation, 2nd place prizeon the basis of the 2nd highest donation, third place prize on the basis of the third highest contribution, and much more. These prizes will inspire the franchise owners to take part more in the charitable activities in a yearly event of Miracle Treat Day.
2. Commitment Card: In order to establish and preserve more loyal clients for Pestel Analysis of Kent Chemical: Organizing For International Growth Case Help to provide the important contributions for the much better health of Pestel Analysis of Kent Chemical: Organizing For International Growth Case Solution of Canada, the hospital needs to produce the commitment card program for the blizzards to recognized commitment in clients.
3. Schools: For the purpose to get the quick increase in variety of contributions from the area of Toronto, hospital must consist of the number of schools located in Toronto to get involved inan annual occasion such as Wonder Reward Dayto provide the important donations for the much better health of Pestel Analysis of Kent Chemical: Organizing For International Growth Case Help of Canada.
Email Marketing: The use of Email marketing needs to be implemented by the hospital to record the variety of schools and franchise owners to take part in a yearly occasion such as Miracle Reward Dayto supply the valuable donations for the better health of Pestel Analysis of Kent Chemical: Organizing For International Growth Case Help of Canada.





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