Recommendations of Ges Jeff Immelt: The Voyage From Mba To Ceo Case Analysis

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Recommendations of Ges Jeff Immelt: The Voyage From Mba To Ceo Case Study Solution

On the basis of above internal and external analysis of the company along with the assessment of different alternatives, the company is recommended to think about alternative 3. As alternative 3 would permit the company to expand in international markets without any decrease in its local revenues and any degeneration of its market position. The company could pursue alternative 1 which would make it possible for the business to focus on prospective global markets rather than the local markets however as the company is highly dependent on the local markets with 90% of its stores in the United States, there fore pursuing option 1 would result in the considerable decline in company's income.

Aletrnative-1: Expanding International Brick and Recommendations of Ges Jeff Immelt: The Voyage From Mba To Ceo Case Analysis Stores

Expansion towards global markets through opening new shops in other Europe and Asian countries with closing domestic stores is although a great choice for increasing the global existence of the company. The closing of domestic shops could extremely affect the revenues of the company as above 90% of its stores are located domestically and closing those shops would eventually lower the earnings of the company. The business has a long term market position in United States which can not be produced quickly in the brand-new markets. The alternative would assist the company to broaden in worldwide markets together with the elimination of concerns raised in its regional markets connected to its variety. The pros and Cons for Option 1 are listed below;

Pros:

• Exploration of brand-new global markets.
• Boost in profits from worldwide markets.
• Removal of concerns associated with variety.
• Revenue diversity.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of substantial profits from the local markets.
• Increase in competitors.
• Distinctions in cultures might resulted in a failure of the brand name specifically in Asian countries.
• Low earnings at initial levels.
• Boost in marketing expenditures to get market share.

Alternative-2: Introduction of Click and Recommendations of Ges Jeff Immelt: The Voyage From Mba To Ceo Case Help Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba and so on could position an extreme risk to the market share of company. In this scenario the business might consider presenting Click and Recommendations of Ges Jeff Immelt: The Voyage From Mba To Ceo Case Help stores. These shops with a low requirement of funds to settle would allow the business to reach global markets, without ending its domestic stores.

Pros:

• Low investment
• Minimizing competitors threat
• Access to the world markets
• Enlarging consumer base
• Easy to manage
• Large Earnings
• Low Operating Costs
• Easy brand-new market entrance

Cons:

• Hazard to the market position
• Elimination of brand name Originality
• Removal of the great store experience.
• Threat of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business might think about, is to expand towards the global markets without closing its domestic stores that adds to the major part of incomes of the business. The advantages and disadvantages associated with Alternative 3 are offered below;

Pros:

• Minimizing competition risk
• Access to the world markets
• Increasing the size of consumer base
• Large Revenues
• Exploration of new international markets.
• Increase in profits from worldwide markets.
• Revenue diversity.
• Action towards being a strong international brand.

Cons:

• Continuation of problems related to variety.
• Distinctions in cultures might resulted in a failure of the brand name specifically in Asian nations.
• Low incomes at preliminary levels.
• Boost in marketing expenditures to acquire market share.



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