Recommendations of Ge Compilation: Jack Welch - 1981-99 Case Solution

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Recommendations of Ge Compilation: Jack Welch - 1981-99 Case Study Analysis

On the basis of above internal and external analysis of the company along with the examination of various options, the company is advised to consider alternative 3. As alternative 3 would allow the business to broaden in international markets with no reduction in its local revenues and any degeneration of its market position. By considering Alternative 3, the business might maintain its store experience and brand individuality. Nevertheless, it could likewise think about alternative 2 that could enable the company to access the markets with no possible investment. Although, the company could pursue alternative 1 which would enable the company to concentrate on possible worldwide markets instead of the regional markets but as the company is extremely dependent on the local markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the considerable decrease in company's revenue. The company is suggested to think about alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Ge Compilation: Jack Welch - 1981-99 Case Help Stores

The company has a long term market position in United States which can not be generated quickly in the new markets. The alternative would help the business to broaden in international markets along with the elimination of concerns raised in its regional markets related to its variety.

Pros:

• Exploration of new global markets.
• Increase in income from global markets.
• Elimination of issues related to variety.
• Revenue diversification.
• Step towards being a strong international brand.

Cons:

• Loss of extensive incomes from the local markets.
• Increase in competition.
• Differences in cultures might resulted in a failure of the brand particularly in Asian nations.
• Low profits at initial levels.
• Increase in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Ge Compilation: Jack Welch - 1981-99 Case Help Stores

With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on might pose an extreme hazard to the market share of business. In this scenario the company might think about presenting Click and Recommendations of Ge Compilation: Jack Welch - 1981-99 Case Analysis stores. These stores with a low requirement of funds to settle would enable the company to reach international markets, without ending its domestic stores.

Pros:

• Low investment
• Lowering competitors hazard
• Access to the world markets
• Increasing the size of consumer base
• Easy to manage
• Big Incomes
• Low Operating Expense
• Easy new market entrance

Cons:

• Threat to the market position
• Removal of brand Uniqueness
• Removal of the fantastic store experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could think about, is to broaden towards the worldwide markets without closing its domestic stores that contributes to the major part of earnings of the company. The advantages and disadvantages related to Alternative 3 are offered listed below;

Pros:

• Decreasing competitors threat
• Access to the world markets
• Enlarging consumer base
• Large Earnings
• Expedition of new worldwide markets.
• Boost in profits from international markets.
• Earnings diversification.
• Action towards being a strong international brand name.

Cons:

• Continuation of problems associated with diversity.
• Differences in cultures might resulted in a failure of the brand particularly in Asian countries.
• Low revenues at preliminary levels.
• Increase in marketing expenditures to get market share.



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