Swot Analysis of Corning Glass Works International (C-1) Case Solution

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Swot Analysis of Corning Glass Works International (C-1) Case Study Analysis

The company has a strong market position with a number of strengths consisting of; the company's focus at particular market segment i.e. teenagers, long history i.e. established in 1892, popular brand name i.e. iconic figures using business's clothes together with the international brand recognition, the unique brand and store experience provided to consumers, strong market position with high brand loyalty, various design ideas and environments for all of the brands which create an unique emotional experience and the non-traditional ways of marketing through designs. All of these strengths have caused a strong market position in domestic and the worldwide markets. (Gulam, 2016).

The significant strengths of Swot Analysis of Corning Glass Works International (C-1) Case Solution are
1. The strong relationship and partnership with recognized companies that have actually increased the loyalty towards the hospital
2. An excellent success of the past events arranged by Swot Analysis of Corning Glass Works International (C-1) Case Analysis
3. The proceeds or collection of funds or contributions which have earned through the sale of Corning Glass Works International (C-1) Blizzard in an annual event of Miracle Reward Day have possess the great cause

Weaknesses

In addition to a variety of strengths, the company also has certain weaknesses that resists the business's success in form of increasing returns. One of the major weak points of the business is the issues connected to gender discrimination and variety with the company that it dealt with for a decade. Together with it, the criticism over company's strict look policy, access to restricted target markets and the high rates policy are likewise among the significant weak points of the company that withstand its growth.

The major weak points of Swot Analysis of Corning Glass Works International (C-1) Case Solution are
1. A continuous decrease in the collection of donations on yearly basis
2. A decline in the per store income in Toronto which have failed to raise contributions from here
3. Some franchise owners are not showing their desire to participate in a yearly event day due to the think that their involvement in Miracle Reward Day are resulting in the reduction of the earnings in addition to the not any major modification before and after profits of their companies and services

Opportunities

There are a variety of chances in the market that Swot Analysis of Corning Glass Works International (C-1) Case Solution might obtain to increase its market share and attain prospective revenue margins. The opportunities presented in the market include the company's expansion towards other European and Asian Markets with opening Brick and mortar shops. Another business opportunity is the entryway in other business segments i.e. old segment.Moreover, the business could also open its online shops like Piperline being the online section for Gilly Hicks.

The major chances of Swot Analysis of Corning Glass Works International (C-1) Case Analysis are
1. To bring an annual event such as Wonder Treat Day in the schools
2. To offer the incentives to the franchisees for the involvement in a yearly event such as Miracle Reward Day
3. To require the cause related occasions

Threats

The company with its existence in a competitive environment and together with the concerns related to its variety, deals with a lot of dangers including the marketplace capture by Gap in potential international markets as Space is also considering to move in the worldwide markets and the consumer shift towards Victoria's Street with social accessory.

The significant dangers of Swot Analysis of Corning Glass Works International (C-1) Case Solution are
1. The economic circumstances of the country which might lead towards the reduction in charitable activities
2. A boost in competitors associated to the sale of frozen treats






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