Pestel Analysis of Corning Glass Works International (C-1) Case Analysis

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Pestel Analysis of Corning Glass Works International (C-1) Case Study Analysis

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, organisation tax rate and general tax rate had actually declined which ultimately had an influence on the growth of business earnings. This unexpected growth in revenues will eventually increase the charitable activities in Canada in order to enhance the business image and to advertise himself in an ethical method.

Economical Factor:

Due to the worldwide monetary crises in the year 2008 and 2009, the relative development of Gross Domestic Product (GDP) rate in Canada had decreased in the year 2012 form the year 2011. This decreased does not present the decline in the per capita income of Canadian people in the year 2012 from the year 2011 but the development in per capita earnings have increased in reducing method which may not be the factor to the decline in charitable activities due to the fact that the per capita earnings had actually grown in 2012 in contrast of 2011.

Social Factor:

As it has been chosen that the Pestel Analysis of Corning Glass Works International (C-1) Case Help will now target the elementary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years old, their earnings is extremely low as they are dependent upon their moms and dads, delighted in the frozen treats and interested to provide the valuable donations for the better health of Pestel Analysis of Corning Glass Works International (C-1) Case Help of Canada.

Technological Factor:

Due to the technological advancement in Canada, the small and corporate businesses will produce more in less cost which ultimately lead towards the cost saving resulting in more profits and margins which may lead towards the more involvement in the charitable activities and an annual occasion such as Wonder Reward Day in orderto provide the valuable contributions for the better health of Pestel Analysis of Corning Glass Works International (C-1) Case Analysis of Canada.

Strategies:

There are four alternative methods whose execution will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The essential issues dealing with by the business belong to the
1. Time restriction of 3 months to make and carry out the method in Toronto, Canada
2. A consistent decline in the collection of contributions on yearly basis
3. A decrease in the per store income in Toronto which have actually stopped working to raise contributions from here
4. A main focus of Pestel Analysis of Corning Glass Works International (C-1) Case Analysis Foundation is towards the development ofloyalty programs and the structure of consumer relationships with possible customers of Miracle Reward Day
5. Some franchise owners are disappointing their desire to take part in a yearly event day due to the think that their participation in Miracle Reward Day are resulting in the decrease of the revenues along with the not any significant change before and after incomes of their companies and organisations

PEST Analysis:

1. Franchise Incentives: By supplying the incentives to franchise owners, the hospital will have the ability to raise as much funds as possible to be created through a yearly occasion called Miracle Reward Day.
For this purpose, the hospital ought to begin the Prize contest such as the first place prizeon the basis of the greatest donation, second place prizeon the basis of the second highest donation, third place prize on the basis of the 3rd greatest donation, and a lot more. These rewards will encourage the franchise owners to take part more in the charitable activities in an annual occasion of Wonder Reward Day.
2. Commitment Card: In order to establish and keep more faithful customers for Pestel Analysis of Corning Glass Works International (C-1) Case Analysis to provide the important contributions for the better health of Pestel Analysis of Corning Glass Works International (C-1) Case Help of Canada, the hospital needs to produce the commitment card program for the blizzards to established loyalty in customers.
3. Schools: For the purpose to get the rapid increase in variety of donations from the location of Toronto, hospital ought to include the number of schools located in Toronto to participate inan annual occasion such as Wonder Reward Dayto supply the important contributions for the better health of Pestel Analysis of Corning Glass Works International (C-1) Case Solution of Canada.
Email Marketing: The use of Email marketing should be executed by the hospital to catch the number of schools and franchise owners to participate in a yearly event such as Wonder Reward Dayto provide the valuable contributions for the better health of Pestel Analysis of Corning Glass Works International (C-1) Case Analysis of Canada.

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