Recommendations of Clayton Industries Inc: Peter Arnell Country Manager For Italy Case Help

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Recommendations of Clayton Industries Inc: Peter Arnell Country Manager For Italy Case Study Solution

RecommendationsOn the basis of above internal and external analysis of the company along with the examination of numerous alternatives, the company is recommended to consider alternative 3. As alternative 3 would permit the company to broaden in global markets without any decrease in its local earnings and any degeneration of its market position. The business could pursue alternative 1 which would make it possible for the company to focus on possible worldwide markets rather than the local markets however as the company is highly reliant on the regional markets with 90% of its stores in the United States, there fore pursuing alternative 1 would result in the considerable decrease in business's profits.

Aletrnative-1: Expanding International Brick and Recommendations of Clayton Industries Inc: Peter Arnell Country Manager For Italy Case Analysis Stores

International SegmentsThe business has a long term market position in US which can not be generated soon in the brand-new markets. The alternative would help the business to expand in global markets along with the elimination of issues raised in its regional markets related to its diversity.

Pros:

• Exploration of new global markets.
• Boost in revenue from international markets.
• Elimination of problems associated with diversity.
• Profits diversification.
• Step towards being a strong international brand.

Cons:

• Loss of extensive earnings from the regional markets.
• Boost in competition.
• Differences in cultures might resulted in a failure of the brand specifically in Asian nations.
• Low revenues at initial levels.
• Increase in marketing expenditures to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Clayton Industries Inc: Peter Arnell Country Manager For Italy Case Analysis Stores

Alternative 2 consists of the intro of online market locations through creating a correct company's site. With the increased patterns towards online shopping, the online stores like Amazon, Alibaba and so on might pose a severe risk to the marketplace share of company. Additionally, the rivals are shifting towards click and Recommendations of Clayton Industries Inc: Peter Arnell Country Manager For Italy Case Solution stores with Gap presenting Piperline. This shift towards online markets might decrease the earnings for company. In this scenario the company could consider introducing Click and Recommendations of Clayton Industries Inc: Peter Arnell Country Manager For Italy Case Help stores. These shops with a low requirement of funds to settle would enable the company to reach international markets, without ending its domestic stores. The pros and cons of option 2 are offered as follows;

Pros:

• Low investment
• Minimizing competition threat
• Access to the world markets
• Expanding customer base
• Easy to manage
• Large Revenues
• Low Operating Expense
• Easy new market entrance

Cons:

• Threat to the market position
• Removal of brand Individuality
• Removal of the fantastic store experience.
• Threat of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another choice that the company could consider, is to expand towards the worldwide markets without closing its domestic shops that adds to the huge part of revenues of the company. The advantages and disadvantages associated with Alternative 3 are given listed below;

Pros:

• Reducing competition danger
• Access to the world markets
• Expanding consumer base
• Large Revenues
• Exploration of brand-new global markets.
• Boost in earnings from global markets.
• Revenue diversification.
• Action towards being a strong international brand.

Cons:

• Continuation of issues related to diversity.
• Differences in cultures could led to a failure of the brand name specifically in Asian nations.
• Low incomes at initial levels.
• Boost in marketing expenses to gain market share.



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