Swot Analysis of Body Shop International Case Solution

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Swot Analysis of Body Shop International Case Study Solution

The company has a strong market position with a number of strengths consisting of; the business's focus at specific market sector i.e. teens, long history i.e. founded in 1892, popular brand i.e. iconic figures wearing company's clothes together with the global brand acknowledgment, the distinct brand and store experience provided to customers, strong market position with high brand name commitment, different style principles and environments for all of the brands which develop a distinct psychological experience and the non-traditional ways of marketing through designs. All of these strengths have caused a strong market position in domestic and the worldwide markets. (Gulam, 2016).

The significant strengths of Swot Analysis of Body Shop International Case Solution are
1. The strong relationship and collaboration with recognized organizations that have increased the loyalty towards the hospital
2. An excellent success of the past occasions arranged by Swot Analysis of Body Shop International Case Help
3. The earnings or collection of funds or donations which have earned through the sale of Body Shop International Blizzard in an annual event of Wonder Reward Day have possess the good cause

Weaknesses

Together with a number of strengths, the business also has certain weak points that resists the business's success in kind of increasing returns. One of the significant weak points of the business is the issues connected to gender discrimination and diversity with the company that it faced for a decade. In addition to it, the criticism over business's stringent appearance policy, access to restricted target audience and the high pricing policy are also one of the major weak points of the business that withstand its growth.

The major weak points of Swot Analysis of Body Shop International Case Analysis are
1. A consistent decline in the collection of contributions on annual basis
2. A decline in the per store earnings in Toronto which have actually stopped working to raise donations from here
3. Some franchise owners are disappointing their willingness to take part in an annual occasion day due to the believe that their involvement in Miracle Reward Day are leading to the reduction of the revenues along with the not any major modification before and after revenues of their firms and organisations

Opportunities

There are a variety of opportunities in the market that Swot Analysis of Body Shop International Case Analysis might obtain to increase its market share and achieve possible earnings margins. The opportunities presented in the market include the company's growth towards other European and Asian Markets with opening Traditional stores. Another business chance is the entrance in other service sectors i.e. old segment.Moreover, the company could likewise open its online shops like Piperline being the online segment for Gilly Hicks.

The major chances of Swot Analysis of Body Shop International Case Help are
1. To bring an annual occasion such as Wonder Reward Day in the schools
2. To offer the rewards to the franchisees for the involvement in an annual occasion such as Miracle Reward Day
3. To call for the cause related occasions

Threats

The company with its existence in a competitive environment and together with the issues related to its diversity, faces a great deal of hazards including the market capture by Space in prospective global markets as Space is also thinking about to move in the worldwide markets and the consumer shift towards Victoria's Street with social accessory.

The significant risks of Swot Analysis of Body Shop International Case Help are
1. The financial scenarios of the nation which might lead towards the decline in charitable activities
2. A boost in competition related to the sale of frozen treats






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