Recommendations of Applied Research Technologies Inc: Global Innovations Challenges Case Solution

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Recommendations of Applied Research Technologies Inc: Global Innovations Challenges Case Study Analysis

On the basis of above internal and external analysis of the business along with the evaluation of different alternatives, the company is advised to think about alternative 3. As alternative 3 would permit the business to broaden in worldwide markets without any reduction in its regional incomes and any wear and tear of its market position. The business might pursue alternative 1 which would allow the business to focus on prospective international markets rather than the regional markets however as the business is extremely dependent on the regional markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the significant decrease in business's earnings.

Aletrnative-1: Expanding International Brick and Recommendations of Applied Research Technologies Inc: Global Innovations Challenges Case Analysis Stores

Expansion towards international markets through opening brand-new stores in other Europe and Asian nations with closing domestic shops is although an excellent option for increasing the international presence of the company. The closing of domestic shops could highly impact the incomes of the firm as above 90% of its shops are located locally and closing those shops would eventually minimize the revenues of the company. The company has a long term market position in US which can not be created soon in the brand-new markets. The option would help the company to expand in worldwide markets together with the elimination of concerns raised in its local markets related to its diversity. The benefits and drawbacks for Alternative 1 are listed below;

Pros:

• Exploration of new global markets.
• Boost in earnings from global markets.
• Elimination of issues connected to variety.
• Earnings diversification.
• Step towards being a strong worldwide brand.

Cons:

• Loss of comprehensive incomes from the regional markets.
• Increase in competition.
• Differences in cultures might led to a failure of the brand name especially in Asian nations.
• Low profits at preliminary levels.
• Increase in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Applied Research Technologies Inc: Global Innovations Challenges Case Help Stores

Alternative 2 includes the intro of online market places through producing a proper business's site. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on could position a severe threat to the market share of company. Furthermore, the competitors are shifting towards click and Recommendations of Applied Research Technologies Inc: Global Innovations Challenges Case Solution stores with Space presenting Piperline. This shift towards online markets might minimize the profits for company. In this circumstance the business could consider introducing Click and Recommendations of Applied Research Technologies Inc: Global Innovations Challenges Case Help shops. These stores with a low requirement of funds to settle would allow the business to reach global markets, without ending its domestic shops. The pros and cons of alternative 2 are given as follows;

Pros:

• Low financial investment
• Decreasing competition hazard
• Access to the world markets
• Enlarging customer base
• Easy to handle
• Large Incomes
• Low Operating Expense
• Easy new market entryway

Cons:

• Hazard to the marketplace position
• Elimination of brand name Originality
• Elimination of the excellent shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could consider, is to broaden towards the worldwide markets without closing its domestic shops that contributes to the major part of revenues of the company. The benefits and drawbacks associated with Alternative 3 are offered below;

Pros:

• Minimizing competitors danger
• Access to the world markets
• Enlarging consumer base
• Large Incomes
• Exploration of brand-new worldwide markets.
• Increase in profits from worldwide markets.
• Income diversification.
• Step towards being a strong worldwide brand.

Cons:

• Extension of problems associated with diversity.
• Differences in cultures could caused a failure of the brand name especially in Asian nations.
• Low profits at preliminary levels.
• Increase in marketing expenses to get market share.



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