Recommendations of Time Life Inc (B) Case Analysis

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Recommendations of Time Life Inc (B) Case Study Help

On the basis of above internal and external analysis of the company along with the assessment of various alternatives, the business is recommended to consider alternative 3. As alternative 3 would allow the business to broaden in international markets without any decrease in its local incomes and any wear and tear of its market position. The business could pursue alternative 1 which would allow the company to focus on possible international markets rather than the local markets but as the company is extremely reliant on the regional markets with 90% of its stores in the US, there fore pursuing option 1 would result in the considerable decrease in company's income.

Aletrnative-1: Expanding International Brick and Recommendations of Time Life Inc (B) Case Solution Stores

Expansion towards international markets through opening new stores in other Europe and Asian nations with closing domestic stores is although a good alternative for increasing the international existence of the company. The closing of domestic shops might extremely impact the revenues of the company as above 90% of its shops are located domestically and closing those shops would ultimately lower the earnings of the firm. Moreover, the business has a long term market position in United States which can not be generated soon in the brand-new markets. The choice would help the business to broaden in global markets along with the removal of concerns raised in its local markets related to its variety. The pros and Cons for Alternative 1 are listed below;

Pros:

• Expedition of brand-new international markets.
• Boost in revenue from worldwide markets.
• Removal of problems associated with variety.
• Revenue diversity.
• Action towards being a strong worldwide brand.

Cons:

• Loss of substantial incomes from the regional markets.
• Boost in competition.
• Distinctions in cultures might caused a failure of the brand name especially in Asian nations.
• Low profits at initial levels.
• Boost in marketing expenditures to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Time Life Inc (B) Case Solution Stores

Alternative 2 includes the intro of online market places through creating a correct company's site. With the increased trends towards online shopping, the online shops like Amazon, Alibaba etc. might position a serious hazard to the market share of company. The rivals are moving towards click and Recommendations of Time Life Inc (B) Case Analysis shops with Gap presenting Piperline. This shift towards online markets could reduce the incomes for company. In this scenario the company might think about presenting Click and Recommendations of Time Life Inc (B) Case Analysis shops. These shops with a low requirement of funds to settle would allow the company to reach global markets, without ending its domestic stores. The pros and cons of alternative 2 are offered as follows;

Pros:

• Low investment
• Decreasing competition danger
• Access to the world markets
• Increasing the size of customer base
• Easy to handle
• Big Profits
• Low Operating Costs
• Easy new market entryway

Cons:

• Threat to the marketplace position
• Elimination of brand name Individuality
• Removal of the terrific store experience.
• Threat of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company could consider, is to broaden towards the global markets without closing its domestic shops that contributes to the huge part of revenues of the company. The pros and cons associated with Alternative 3 are provided listed below;

Pros:

• Lowering competition hazard
• Access to the world markets
• Increasing the size of consumer base
• Large Incomes
• Exploration of new global markets.
• Boost in profits from worldwide markets.
• Income diversification.
• Step towards being a strong international brand name.

Cons:

• Extension of concerns connected to variety.
• Distinctions in cultures might caused a failure of the brand name specifically in Asian countries.
• Low profits at preliminary levels.
• Increase in marketing expenses to gain market share.



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