Recommendations of The Telus Share Conversion Proposal Case Solution

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Recommendations of The Telus Share Conversion Proposal Case Study Analysis

On the basis of above internal and external analysis of the company in addition to the evaluation of different alternatives, the company is suggested to think about alternative 3. As alternative 3 would enable the business to broaden in international markets with no reduction in its local earnings and any deterioration of its market position. By thinking about Alternative 3, the business might maintain its store experience and brand uniqueness. Nevertheless, it could also think about alternative 2 that could enable the business to access the marketplaces with no possible financial investment. The company could pursue alternative 1 which would allow the business to focus on prospective global markets rather than the regional markets however as the company is highly reliant on the local markets with 90% of its shops in the US, there fore pursuing alternative 1 would result in the significant decrease in company's earnings. The business is suggested to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of The Telus Share Conversion Proposal Case Help Stores

The company has a long term market position in US which can not be created quickly in the brand-new markets. The choice would assist the business to expand in international markets along with the elimination of concerns raised in its local markets related to its diversity.

Pros:

• Expedition of brand-new worldwide markets.
• Increase in income from international markets.
• Removal of issues connected to diversity.
• Profits diversification.
• Step towards being a strong international brand.

Cons:

• Loss of extensive revenues from the local markets.
• Boost in competitors.
• Differences in cultures might resulted in a failure of the brand particularly in Asian nations.
• Low earnings at preliminary levels.
• Increase in marketing expenditures to acquire market share.

Alternative-2: Introduction of Click and Recommendations of The Telus Share Conversion Proposal Case Help Stores

With the increased patterns towards online shopping, the online stores like Amazon, Alibaba etc. could position an extreme risk to the market share of business. In this scenario the company could think about presenting Click and Recommendations of The Telus Share Conversion Proposal Case Help stores. These shops with a low requirement of funds to settle would allow the business to reach global markets, without ending its domestic shops.

Pros:

• Low investment
• Reducing competitors danger
• Access to the world markets
• Enlarging consumer base
• Easy to manage
• Large Revenues
• Low Operating Expense
• Easy new market entryway

Cons:

• Threat to the marketplace position
• Removal of brand Uniqueness
• Elimination of the excellent store experience.
• Threat of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another choice that the company might consider, is to expand towards the international markets without closing its domestic stores that adds to the huge part of incomes of the business. The benefits and drawbacks related to Alternative 3 are offered below;

Pros:

• Reducing competitors risk
• Access to the world markets
• Expanding customer base
• Large Incomes
• Expedition of new global markets.
• Increase in revenue from international markets.
• Revenue diversification.
• Step towards being a strong international brand.

Cons:

• Extension of concerns associated with diversity.
• Distinctions in cultures could resulted in a failure of the brand name particularly in Asian countries.
• Low revenues at preliminary levels.
• Increase in marketing expenses to acquire market share.



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