Recommendations of Sandlands Vineyards Case Help

Home >> Harvard Business School >> Sandlands Vineyards >> Recommendations

Recommendations of Sandlands Vineyards Case Study Solution

On the basis of above internal and external analysis of the company together with the examination of numerous alternatives, the business is suggested to think about alternative 3. As alternative 3 would enable the company to broaden in international markets without any reduction in its local profits and any wear and tear of its market position. By thinking about Alternative 3, the business could maintain its shop experience and brand individuality. Nevertheless, it could likewise consider alternative 2 that might enable the company to access the markets with no possible investment. Although, the business could pursue alternative 1 which would enable the business to concentrate on prospective international markets rather than the local markets however as the company is highly dependent on the local markets with 90% of its stores in the United States, there fore pursuing option 1 would lead to the considerable decrease in company's income. The company is suggested to think about alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Sandlands Vineyards Case Solution Stores

Expansion towards worldwide markets through opening brand-new stores in other Europe and Asian countries with closing domestic shops is although a good choice for increasing the global existence of the business. However, the closing of domestic shops could extremely impact the revenues of the company as above 90% of its shops lie domestically and closing those shops would ultimately lower the revenues of the firm. Moreover, the company has a long term market position in US which can not be generated soon in the brand-new markets. The choice would help the company to broaden in international markets along with the elimination of issues raised in its local markets related to its diversity. The pros and Cons for Option 1 are listed below;

Pros:

• Exploration of new global markets.
• Increase in income from international markets.
• Elimination of problems associated with variety.
• Revenue diversification.
• Action towards being a strong worldwide brand.

Cons:

• Loss of substantial revenues from the regional markets.
• Boost in competitors.
• Distinctions in cultures might caused a failure of the brand specifically in Asian countries.
• Low incomes at preliminary levels.
• Increase in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Sandlands Vineyards Case Analysis Stores

Alternative 2 consists of the intro of online market places through creating a correct company's website. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on could position an extreme risk to the market share of company. The rivals are shifting towards click and Recommendations of Sandlands Vineyards Case Analysis stores with Space introducing Piperline. This shift towards online markets could lower the earnings for company. In this scenario the company might think about presenting Click and Recommendations of Sandlands Vineyards Case Analysis stores. These shops with a low requirement of funds to settle would enable the company to reach international markets, without ending its domestic shops. The benefits and drawbacks of alternative 2 are offered as follows;

Pros:

• Low investment
• Reducing competitors danger
• Access to the world markets
• Enlarging customer base
• Easy to manage
• Big Revenues
• Low Operating Expense
• Easy new market entryway

Cons:

• Risk to the market position
• Elimination of brand name Uniqueness
• Elimination of the terrific store experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business could think about, is to expand towards the worldwide markets without closing its domestic stores that adds to the huge part of profits of the business. The pros and cons connected to Alternative 3 are offered below;

Pros:

• Lowering competition hazard
• Access to the world markets
• Expanding customer base
• Big Incomes
• Exploration of brand-new worldwide markets.
• Boost in revenue from worldwide markets.
• Revenue diversification.
• Action towards being a strong global brand.

Cons:

• Continuation of issues associated with diversity.
• Differences in cultures might resulted in a failure of the brand name specifically in Asian nations.
• Low earnings at initial levels.
• Boost in marketing expenses to acquire market share.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.