Porter's 5 Forces analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Solution

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Porter's 5 Forces analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Study Help

A Porter's 5 Forces analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Analysis could be conducted to create different strategies using the strengths of the business to obtain opportunities, get rid of weak points and to lower the hazards. It could also be utilized to assess that how specific weaknesses withstand particular chances and increase the risks. The strategies drafted utilizing the Porter's 5 Forces analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Analysis are given as follows;
• Utilization of strong worldwide brand position and financial resources in expanding towards prospective markets.
• Unique brand experience might help out the business to much better position itself in brand-new markets.
• Resistance in growth in the potential worldwide markets motivating diversity.
• High rates restricts the growth in numerous Asian and African nations with low per capita earnings.
• Strong brand name acknowledgment, non-traditional ways of marketing and the distinct brand name experience could be made use of to reduce the hazard from possible customers.
• Stringent appearance policies might caused the consumer shift towards Victoria with high social responsibility.
• Minimal target audience could resulted in a decline in the overall market share of the business.
These techniques could assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis

Monetary analysis for Porter's 5 Forces analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Help could be carried out to evaluate the accessibility of funds to the business that could be utilized in expansion towards global markets. The monetary position of the business might be examined by using the information given in the case Display 1. The ratios that might be thought about in financial performance analysis are given up the Table 1 below;

From the above Table 1, it could be seen that the business has an affordable financial performance with a ROE of 7.9% and a high sales development of 18.4%. A 4.3% net earnings margin does not appears to be prospective and the business must put efforts in increasing its revenues along with reducing its operational expenses to increase its earnings margins.

Porter's 5 Forces analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Help

Segmentation

Most of the company's Brick and Mortar stores are situated in United States consisting of above 500 shops in practically each of the state of US. The business has likewise a worldwide presence in 8 various nations with its greatest number of shops located in United Kingdom i.e. 21. The companyhas a total of 54 shops in international markets that is most likely the 10% of its shops in the US.

Targeting

The company targets its clothing brand to the young, tall and attractive teens and kids that are thought about to be cool. This targeting policy is accountable for numerous differences in the company related to its competitors. The company works with excellent looking guys and ladies for its stores and follows a stringent appearance policy to preserve tourist attraction of good-looking individuals towards its shops and provide an unique brand experience.

Positioning

The business has placed its brand as a high-end brand targeting only a particular market segment. The company with its non-traditional ways of marketing through designs and representatives posters its brand image as a high-end clothes brand targeted to the cool and good-looking characters in society. Although, this market position attracts different elite individuals towards the brand however it injures the company's position in different communities focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Analysis faces a lot of competition in the market with the presence of numerous number of rivals in the market. Gap is also thought about to be a potential competitor in regional as well as in global; markets as the company is thinking about to shift in the international markets.

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