Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Solution

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Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Study Analysis

Political Factor:

Pestel Analysis In the year 2011 and 2012, the corporate tax rate, company tax rate and basic tax rate had actually decreased which ultimately had an influence on the development of organisation revenues. This unexpected growth in revenues will ultimately increase the charitable activities in Canada in order to enhance the company image and to market himself in an ethical method.

Economical Factor:

Due to the international monetary crises in the year 2008 and 2009, the relative growth of Gdp (GDP) rate in Canada had actually decreased in the year 2012 form the year 2011. This declined does not present the decline in the per capita earnings of Canadian individuals in the year 2012 from the year 2011 but the growth in per capita income have increased in reducing method which may not be the reason to the decline in charitable activities because the per capita income had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has actually been decided that the Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Analysis will now target the elementary and high school kids to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years of ages, their earnings is extremely low as they depend on their moms and dads, enjoyed the frozen treats and interested to offer the important donations for the better health of Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Help of Canada.

Technological Factor:

Due to the technological improvement in Canada, the small and business organisations will produce more in less cost which ultimately lead towards the cost conserving leading to more revenues and margins which might lead towards the more participation in the charitable activities and a yearly event such as Wonder Treat Day in orderto offer the valuable contributions for the better health of Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Help of Canada.

Strategies:

There are 4 alternative strategies whose implementation will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The key problems dealing with by the company are related to the
1. Time restraint of 3 months to make and implement the technique in Toronto, Canada
2. A continuous decline in the collection of donations on annual basis
3. A decline in the per store income in Toronto which have failed to raise donations from here
4. A primary focus of Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Solution Foundation is towards the development ofloyalty programs and the structure of client relationships with potential consumers of Miracle Treat Day
5. Some franchise owners are not showing their determination to participate in a yearly occasion day due to the believe that their involvement in Wonder Reward Day are resulting in the decrease of the profits together with the not any significant modification prior to and after profits of their firms and businesses

PEST Analysis:

1. Franchise Incentives: By providing the rewards to franchise owners, the hospital will be able to raise as much funds as possible to be produced through an annual event called Wonder Treat Day.
For this purpose, the hospital must begin the Prize contest such as the first place prizeon the basis of the greatest donation, second location prizeon the basis of the 2nd greatest donation, 3rd place reward on the basis of the third highest donation, and a lot more. These prizes will motivate the franchise owners to participate more in the charitable activities in a yearly event of Wonder Treat Day.
2. Loyalty Card: In order to develop and maintain more loyal consumers for Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Help to provide the important contributions for the much better health of Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Help of Canada, the hospital ought to produce the loyalty card program for the blizzards to established commitment in customers.
3. Schools: For the purpose to get the rapid increase in variety of contributions from the location of Toronto, hospital must include the number of schools found in Toronto to participate inan annual occasion such as Miracle Treat Dayto supply the important donations for the much better health of Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Help of Canada.
Email Marketing: The use of Email marketing must be carried out by the hospital to capture the variety of schools and franchise owners to take part in a yearly occasion such as Wonder Treat Dayto supply the valuable contributions for the better health of Pestel Analysis of Molycorp: Issuing The Happy Meal Securities (B) Case Solution of Canada.

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