Recommendations of Management Levels At Staples (B): General Manager And District Manager (Abridged (B) And (C) Case Solution

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Recommendations of Management Levels At Staples (B): General Manager And District Manager (Abridged (B) And (C) Case Study Help

On the basis of above internal and external analysis of the business together with the assessment of different options, the business is suggested to consider alternative 3. As alternative 3 would allow the company to broaden in global markets with no decrease in its regional profits and any deterioration of its market position. By considering Alternative 3, the business might keep its shop experience and brand name individuality. It might likewise consider alternative 2 that could permit the company to access the markets without any potential financial investment. The company could pursue alternative 1 which would enable the company to focus on possible global markets rather than the local markets however as the business is extremely dependent on the local markets with 90% of its shops in the US, there fore pursuing alternative 1 would result in the substantial decline in business's revenue. The company is advised to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Management Levels At Staples (B): General Manager And District Manager (Abridged (B) And (C) Case Solution Stores

Expansion towards worldwide markets through opening new shops in other Europe and Asian nations with closing domestic shops is although an excellent option for increasing the international presence of the company. The closing of domestic shops might highly affect the profits of the firm as above 90% of its stores are located locally and closing those stores would ultimately lower the earnings of the company. The company has a long term market position in United States which can not be generated quickly in the brand-new markets. The alternative would help the business to expand in global markets along with the elimination of issues raised in its regional markets related to its variety. The benefits and drawbacks for Alternative 1 are listed below;

Pros:

• Expedition of new worldwide markets.
• Increase in revenue from global markets.
• Elimination of concerns related to variety.
• Earnings diversification.
• Step towards being a strong international brand name.

Cons:

• Loss of substantial earnings from the local markets.
• Increase in competitors.
• Differences in cultures could caused a failure of the brand especially in Asian nations.
• Low profits at preliminary levels.
• Boost in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Management Levels At Staples (B): General Manager And District Manager (Abridged (B) And (C) Case Analysis Stores

With the increased trends towards online shopping, the online stores like Amazon, Alibaba etc. might present a severe threat to the market share of company. In this circumstance the company could consider introducing Click and Recommendations of Management Levels At Staples (B): General Manager And District Manager (Abridged (B) And (C) Case Help stores. These stores with a low requirement of funds to settle would allow the company to reach worldwide markets, without ending its domestic shops.

Pros:

• Low investment
• Minimizing competitors threat
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Large Profits
• Low Operating Expense
• Easy new market entryway

Cons:

• Hazard to the marketplace position
• Elimination of brand Originality
• Removal of the terrific store experience.
• Danger of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company could think about, is to expand towards the global markets without closing its domestic stores that adds to the huge part of earnings of the business. The advantages and disadvantages related to Alternative 3 are given listed below;

Pros:

• Minimizing competitors danger
• Access to the world markets
• Expanding consumer base
• Big Revenues
• Exploration of brand-new worldwide markets.
• Boost in profits from international markets.
• Profits diversification.
• Step towards being a strong international brand name.

Cons:

• Continuation of problems connected to diversity.
• Distinctions in cultures might led to a failure of the brand especially in Asian nations.
• Low revenues at initial levels.
• Boost in marketing expenditures to get market share.



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