Recommendations of The Turnaround Of Canal Plus Case Analysis

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Recommendations of The Turnaround Of Canal Plus Case Study Solution

On the basis of above internal and external analysis of the company along with the evaluation of numerous options, the company is suggested to consider alternative 3. As alternative 3 would enable the business to expand in worldwide markets with no decrease in its local profits and any deterioration of its market position. By thinking about Alternative 3, the business could preserve its shop experience and brand originality. It might likewise think about alternative 2 that might permit the business to access the markets without any prospective investment. Although, the company could pursue alternative 1 which would allow the business to focus on possible global markets instead of the regional markets but as the business is extremely based on the regional markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the considerable decline in business's earnings. For that reason, the company is advised to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of The Turnaround Of Canal Plus Case Analysis Stores

Expansion towards global markets through opening brand-new stores in other Europe and Asian nations with closing domestic stores is although a great alternative for increasing the worldwide presence of the company. Nevertheless, the closing of domestic stores could highly affect the incomes of the company as above 90% of its shops are located locally and closing those stores would ultimately decrease the revenues of the company. The business has a long term market position in US which can not be generated quickly in the brand-new markets. The alternative would help the business to broaden in international markets together with the elimination of problems raised in its regional markets related to its diversity. The pros and Cons for Alternative 1 are listed below;

Pros:

• Exploration of brand-new international markets.
• Boost in income from international markets.
• Elimination of problems related to diversity.
• Earnings diversification.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of substantial profits from the regional markets.
• Boost in competition.
• Differences in cultures could resulted in a failure of the brand name especially in Asian nations.
• Low profits at initial levels.
• Boost in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of The Turnaround Of Canal Plus Case Solution Stores

Alternative 2 consists of the introduction of online market locations through producing an appropriate company's website. With the increased trends towards online shopping, the online stores like Amazon, Alibaba and so on could pose a severe danger to the market share of business. Additionally, the competitors are moving towards click and Recommendations of The Turnaround Of Canal Plus Case Help shops with Space presenting Piperline. This shift towards online markets might lower the revenues for business. In this scenario the company could consider introducing Click and Recommendations of The Turnaround Of Canal Plus Case Solution shops. These stores with a low requirement of funds to settle would allow the business to reach international markets, without ending its domestic stores. The benefits and drawbacks of alternative 2 are offered as follows;

Pros:

• Low financial investment
• Reducing competitors threat
• Access to the world markets
• Expanding customer base
• Easy to manage
• Big Revenues
• Low Operating Expense
• Easy brand-new market entryway

Cons:

• Hazard to the marketplace position
• Elimination of brand name Individuality
• Removal of the excellent shop experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company could consider, is to expand towards the international markets without closing its domestic stores that adds to the major part of earnings of the business. The advantages and disadvantages associated with Alternative 3 are provided listed below;

Pros:

• Minimizing competitors danger
• Access to the world markets
• Increasing the size of consumer base
• Large Earnings
• Exploration of brand-new worldwide markets.
• Increase in profits from global markets.
• Revenue diversification.
• Action towards being a strong worldwide brand name.

Cons:

• Extension of concerns associated with diversity.
• Differences in cultures might caused a failure of the brand name especially in Asian nations.
• Low profits at initial levels.
• Increase in marketing expenditures to get market share.



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