Recommendations of Tasaki: Can It Shine Like A Pearl In The Luxury Industry Case Analysis

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Recommendations of Tasaki: Can It Shine Like A Pearl In The Luxury Industry Case Study Help

On the basis of above internal and external analysis of the business in addition to the examination of numerous alternatives, the company is suggested to think about alternative 3. As alternative 3 would allow the business to expand in worldwide markets without any reduction in its local incomes and any degeneration of its market position. By thinking about Alternative 3, the company might preserve its store experience and brand name uniqueness. However, it might likewise consider alternative 2 that could permit the business to access the marketplaces without any potential investment. Although, the company could pursue alternative 1 which would allow the business to focus on potential international markets instead of the regional markets however as the business is extremely dependent on the local markets with 90% of its shops in the United States, there fore pursuing alternative 1 would lead to the considerable decline in company's revenue. Therefore, the company is recommended to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Tasaki: Can It Shine Like A Pearl In The Luxury Industry Case Analysis Stores

The company has a long term market position in US which can not be created quickly in the brand-new markets. The alternative would help the company to expand in worldwide markets along with the removal of issues raised in its local markets related to its diversity.

Pros:

• Expedition of new worldwide markets.
• Boost in earnings from international markets.
• Elimination of problems related to diversity.
• Revenue diversity.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of comprehensive profits from the local markets.
• Increase in competitors.
• Distinctions in cultures could caused a failure of the brand particularly in Asian nations.
• Low profits at preliminary levels.
• Increase in marketing expenditures to get market share.

Alternative-2: Introduction of Click and Recommendations of Tasaki: Can It Shine Like A Pearl In The Luxury Industry Case Solution Stores

With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on could present a serious risk to the market share of business. In this scenario the business could think about introducing Click and Recommendations of Tasaki: Can It Shine Like A Pearl In The Luxury Industry Case Help shops. These stores with a low requirement of funds to settle would make it possible for the business to reach worldwide markets, without ending its domestic stores.

Pros:

• Low financial investment
• Decreasing competitors danger
• Access to the world markets
• Enlarging customer base
• Easy to handle
• Large Profits
• Low Operating Expense
• Easy new market entrance

Cons:

• Hazard to the market position
• Removal of brand Originality
• Elimination of the excellent store experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company could think about, is to expand towards the global markets without closing its domestic shops that contributes to the major part of profits of the company. The benefits and drawbacks related to Alternative 3 are offered below;

Pros:

• Decreasing competitors threat
• Access to the world markets
• Increasing the size of customer base
• Large Profits
• Expedition of new international markets.
• Increase in profits from international markets.
• Income diversity.
• Step towards being a strong global brand.

Cons:

• Continuation of concerns associated with diversity.
• Distinctions in cultures might resulted in a failure of the brand name particularly in Asian nations.
• Low incomes at initial levels.
• Increase in marketing expenditures to get market share.



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