Recommendations of Qatar Airways The Worlds Five Star Airline Case Analysis
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Recommendations of Qatar Airways The Worlds Five Star Airline Case Study Analysis
On the basis of above internal and external analysis of the company together with the examination of various options, the business is advised to consider alternative 3. As alternative 3 would enable the company to expand in worldwide markets with no reduction in its regional earnings and any degeneration of its market position. By thinking about Alternative 3, the company could preserve its shop experience and brand uniqueness. It could also consider alternative 2 that might permit the business to access the markets without any possible financial investment. Although, the business might pursue alternative 1 which would make it possible for the company to concentrate on prospective global markets instead of the regional markets however as the business is extremely depending on the local markets with 90% of its shops in the US, there fore pursuing alternative 1 would result in the considerable decline in business's earnings. The business is advised to think about alternative 3.
Aletrnative-1: Expanding International Brick and Recommendations of Qatar Airways The Worlds Five Star Airline Case Analysis Stores
The company has a long term market position in US which can not be produced quickly in the new markets. The alternative would help the business to expand in global markets along with the removal of issues raised in its regional markets related to its diversity.
Pros:
• Expedition of new global markets.
• Boost in income from global markets.
• Removal of problems related to variety.
• Earnings diversity.
• Action towards being a strong international brand.
Cons:
• Loss of substantial revenues from the regional markets.
• Boost in competition.
• Distinctions in cultures could resulted in a failure of the brand name particularly in Asian countries.
• Low revenues at initial levels.
• Increase in marketing expenditures to acquire market share.
Alternative-2: Introduction of Click and Recommendations of Qatar Airways The Worlds Five Star Airline Case Solution Stores
With the increased patterns towards online shopping, the online shops like Amazon, Alibaba etc. could position a serious danger to the market share of company. In this situation the company could consider presenting Click and Recommendations of Qatar Airways The Worlds Five Star Airline Case Solution stores. These stores with a low requirement of funds to settle would enable the company to reach worldwide markets, without ending its domestic stores.
Pros:
• Low investment
• Reducing competitors risk
• Access to the world markets
• Enlarging customer base
• Easy to manage
• Large Profits
• Low Operating Expense
• Easy brand-new market entryway
Cons:
• Threat to the market position
• Removal of brand name Individuality
• Elimination of the fantastic shop experience.
• Threat of decline in elite sales.
Alternative-3: Expansion towards International Markets Without closing Domestic Stores
Another option that the business could think about, is to broaden towards the global markets without closing its domestic shops that adds to the major part of profits of the business. The advantages and disadvantages associated with Alternative 3 are offered listed below;
Pros:
• Decreasing competition danger
• Access to the world markets
• Expanding customer base
• Big Revenues
• Expedition of new international markets.
• Increase in revenue from international markets.
• Earnings diversity.
• Step towards being a strong worldwide brand.
Cons:
• Continuation of concerns related to variety.
• Distinctions in cultures could resulted in a failure of the brand specifically in Asian nations.
• Low revenues at preliminary levels.
• Increase in marketing expenditures to gain market share.
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