Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Analysis

Home >> Essec Business School >> Loreal And The Body Shop: Acquisition Synergies >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Study Analysis

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Analysis could be carried out to create different methods using the strengths of the company to obtain opportunities, get rid of weaknesses and to reduce the dangers. It could likewise be utilized to examine that how particular weak points resist certain opportunities and increase the risks. The strategies drafted using the Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Help are provided as follows;
• Utilization of strong worldwide brand name position and financial resources in expanding towards potential markets.
• Distinct brand experience might assist the business to much better position itself in brand-new markets.
• Resistance in expansion in the prospective global markets motivating variety.
• High rates restricts the growth in various Asian and African countries with low per capita income.
• Strong brand acknowledgment, non-traditional methods of marketing and the distinct brand experience might be used to decrease the hazard from potential clients.
• Stringent look policies could resulted in the consumer shift towards Victoria with high social duty.
• Restricted target markets could caused a decrease in the overall market share of the business.
These methods could assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Help could be carried out to evaluate the accessibility of financial resources to the company that might be utilized in growth towards worldwide markets. The financial position of the company could be assessed by utilizing the data given up the case Display 1. The ratios that could be thought about in monetary performance analysis are given in the Table 1 below;

From the above Table 1, it might be seen that the business has a sensible financial performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net revenue margin does not appears to be possible and the business should put efforts in increasing its earnings along with lowering its functional expenditures to increase its revenue margins.

Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Help

Segmentation

The segmentation analysis consists of the analysis of different company sectors of the company in domestic and the international, markets. Most of the company's Traditional shops lie in US including above 500 stores in practically each of the state of US. The company has also a global presence in 8 various nations with its highest number of shops situated in United Kingdom i.e. 21. The companyhas an overall of 54 shops in global markets that is probably the 10% of its stores in the United States. It implies that bulk of the incomes of the business originated from the regional markets. The company is thinking about to expand its shops into 7 more European and Asian nations. A chart revealing the existence of the company in various international markets is given in the Appendix 2.

Targeting


The company targets its clothes brand name to the young, high and attractive teens and kids that are thought about to be cool. This targeting policy is responsible for different differences in the company associated with its competitors. The company hires excellent looking guys and women for its stores and follows a rigorous look policy to preserve tourist attraction of attractive people towards its shops and offer an unique brand name experience.

Positioning


The business has placed its brand name as a high-end brand targeting just a particular market sector. The business with its non-traditional methods of marketing through models and agents posters its brand name image as a high-end clothing brand targeted to the cool and attractive characters in society. Although, this market position draws in different elite individuals towards the brand however it injures the business's position in numerous communities focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Help deals with a great deal of competitors in the market with the presence of different number of rivals in the market. A chart showing the close rivals along with their attributes and the marketing strategy is given up. it could be seen that the American Eagle Outfitters is thought about to be the strongest rivals for company with its marketing technique associated to the television shows. Moreover, Space is also considered to be a potential rival in local as well as in global; markets as the company is considering to shift in the worldwide markets. In addition to it, Loreal And The Body Shop: Acquisition Synergies Case Study Analysis. with its versatile rates strategy and the Victoria's Street with its strong social status posture an extreme danger to the current market share of the Porter's 5 Forces analysis of Loreal And The Body Shop: Acquisition Synergies Case Analysis.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.