Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Analysis

Disclaimer: This is only sample format for the case and not the actual case solution. Place your order on the website to get your own case solution originally solved.

Home >> Essec Business School >> Lafarge From A French Cement Company To A Global Leader >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Study Solution

A Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Help might be conducted to create different techniques using the strengths of the company to get opportunities, overcome weaknesses and to reduce the dangers. It could also be utilized to evaluate that how certain weak points withstand specific chances and increase the risks. The strategies drafted using the Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Solution are given as follows;
• Utilization of strong international brand name position and financial resources in expanding towards prospective markets.
• Unique brand name experience could help out the business to better position itself in brand-new markets.
• Resistance in expansion in the prospective worldwide markets encouraging variety.
• High costs limits the expansion in different Asian and African countries with low per capita earnings.
• Strong brand name acknowledgment, non-traditional methods of marketing and the unique brand name experience could be used to decrease the risk from possible consumers.
• Rigorous appearance policies might caused the consumer shift towards Victoria with high social obligation.
• Restricted target audience could caused a decline in the total market share of the business.
These techniques might assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis

Monetary analysis for Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Analysis could be performed to evaluate the schedule of financial resources to the company that might be utilized in growth towards global markets. The monetary position of the business could be evaluated by using the data given up the case Display 1. The ratios that could be considered in financial efficiency analysis are given in the Table 1 below;

From the above Table 1, it could be seen that the business has a reasonable monetary performance with a ROE of 7.9% and a high sales growth of 18.4%. Although, a 4.3% net profit margin does not appears to be potential and the company needs to put efforts in increasing its profits together with decreasing its functional expenses to increase its profit margins.

Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Solution

Segmentation

The division analysis includes the analysis of various company segments of the business in domestic and the international, markets. Most of the company's Traditional stores lie in United States consisting of above 500 shops in practically each of the state of United States. The business has also a worldwide presence in 8 different nations with its greatest number of stores located in United Kingdom i.e. 21. The companyhas a total of 54 shops in international markets that is probably the 10% of its stores in the United States. It implies that bulk of the incomes of the business originated from the regional markets. The company is considering to broaden its stores into 7 more European and Asian countries. A chart showing the presence of the business in different international markets is given in the Appendix 2.

Targeting

The business targets its clothing brand to the young, high and attractive teenagers and kids that are thought about to be cool. This targeting policy is accountable for numerous differences in the business connected to its rivals. The company hires excellent looking guys and ladies for its shops and follows a strict look policy to preserve destination of attractive people towards its shops and provide a distinct brand experience.

Positioning

The business has positioned its brand name as a high-end brand targeting just a particular market segment. The company with its non-traditional methods of marketing through designs and agents posters its brand name image as a luxury clothes brand name targeted to the cool and attractive personalities in society. This market position draws in various elite people towards the brand name however it hurts the business's position in various communities focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Analysis deals with a great deal of competitors in the market with the existence of different number of rivals in the market. A chart revealing the close competitors in addition to their qualities and the marketing strategy is given in. it could be seen that the American Eagle Outfitters is thought about to be the strongest rivals for company with its marketing strategy related to the television shows. Gap is likewise considered to be a potential rival in local as well as in worldwide; markets as the business is thinking about to move in the international markets. In addition to it, Lafarge From A French Cement Company To A Global Leader Case Study Help. with its flexible pricing technique and the Victoria's Street with its strong social status posture a severe risk to the present market share of the Porter's 5 Forces analysis of Lafarge From A French Cement Company To A Global Leader Case Analysis.

This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.