Recommendations of Issey Miyake Inc: From Guardian Of Oriental Design To Something Different Case Help

Home >> Essec Business School >> Issey Miyake Inc: From Guardian Of Oriental Design To Something Different >> Recommendations

Recommendations of Issey Miyake Inc: From Guardian Of Oriental Design To Something Different Case Study Help

On the basis of above internal and external analysis of the company along with the evaluation of different alternatives, the business is suggested to consider alternative 3. As alternative 3 would permit the company to broaden in international markets without any decrease in its regional earnings and any wear and tear of its market position. The company could pursue alternative 1 which would allow the business to focus on prospective worldwide markets rather than the regional markets but as the company is extremely dependent on the local markets with 90% of its stores in the US, there fore pursuing option 1 would result in the significant decrease in company's profits.

Aletrnative-1: Expanding International Brick and Recommendations of Issey Miyake Inc: From Guardian Of Oriental Design To Something Different Case Analysis Stores

The business has a long term market position in US which can not be generated soon in the brand-new markets. The choice would help the business to broaden in worldwide markets along with the removal of problems raised in its regional markets related to its variety.

Pros:

• Exploration of new worldwide markets.
• Increase in income from international markets.
• Elimination of problems related to diversity.
• Revenue diversity.
• Step towards being a strong worldwide brand.

Cons:

• Loss of comprehensive earnings from the regional markets.
• Increase in competition.
• Distinctions in cultures could caused a failure of the brand especially in Asian countries.
• Low earnings at preliminary levels.
• Increase in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Issey Miyake Inc: From Guardian Of Oriental Design To Something Different Case Help Stores

Alternative 2 consists of the introduction of online market locations through producing an appropriate company's website. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on might present a serious threat to the market share of business. The rivals are shifting towards click and Recommendations of Issey Miyake Inc: From Guardian Of Oriental Design To Something Different Case Help shops with Space presenting Piperline. This shift towards online markets could reduce the earnings for business. In this scenario the business could think about presenting Click and Recommendations of Issey Miyake Inc: From Guardian Of Oriental Design To Something Different Case Solution shops. These shops with a low requirement of funds to settle would enable the business to reach global markets, without ending its domestic shops. The pros and cons of option 2 are given as follows;

Pros:

• Low financial investment
• Minimizing competition threat
• Access to the world markets
• Expanding consumer base
• Easy to manage
• Big Earnings
• Low Operating Expense
• Easy new market entryway

Cons:

• Risk to the marketplace position
• Removal of brand Individuality
• Removal of the terrific store experience.
• Risk of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company might think about, is to broaden towards the global markets without closing its domestic stores that adds to the major part of earnings of the company. The benefits and drawbacks related to Alternative 3 are offered below;

Pros:

• Lowering competition danger
• Access to the world markets
• Enlarging consumer base
• Large Profits
• Exploration of brand-new global markets.
• Increase in revenue from international markets.
• Income diversification.
• Step towards being a strong global brand.

Cons:

• Extension of concerns connected to diversity.
• Differences in cultures might resulted in a failure of the brand name especially in Asian nations.
• Low earnings at preliminary levels.
• Increase in marketing expenses to get market share.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.