Porter's 5 Forces analysis of Issey Miyake Inc From Guardian Of Oriental Design To Something Different Case Analysis

Home >> Essec Business School >> Issey Miyake Inc From Guardian Of Oriental Design To Something Different >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Issey Miyake Inc From Guardian Of Oriental Design To Something Different Case Study Solution

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Issey Miyake Inc From Guardian Of Oriental Design To Something Different Case Solution could be carried out to create numerous techniques using the strengths of the company to avail opportunities, conquer weak points and to decrease the dangers. It might likewise be utilized to examine that how particular weak points resist particular chances and increase the hazards. The methods drafted using the Porter's 5 Forces analysis of Issey Miyake Inc From Guardian Of Oriental Design To Something Different Case Solution are provided as follows;
• Usage of strong global brand name position and funds in expanding towards possible markets.
• Distinct brand name experience might assist the company to better position itself in new markets.
• Resistance in expansion in the potential global markets encouraging diversity.
• High costs restricts the growth in different Asian and African countries with low per capita earnings.
• Strong brand acknowledgment, non-traditional ways of marketing and the special brand experience might be used to minimize the threat from possible consumers.
• Strict appearance policies could led to the consumer shift towards Victoria with high social duty.
• Restricted target markets could caused a decline in the total market share of the company.
These methods could help the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Monetary analysis for Porter's 5 Forces analysis of Issey Miyake Inc From Guardian Of Oriental Design To Something Different Case Solution could be carried out to evaluate the availability of financial resources to the business that could be used in growth towards international markets. The financial position of the business might be assessed by utilizing the information given in the case Exhibition 1. The ratios that could be thought about in financial efficiency analysis are given in the Table 1 below;

From the above Table 1, it might be seen that the company has a reasonable monetary efficiency with a ROE of 7.9% and a high sales development of 18.4%. Although, a 4.3% net revenue margin does not seems to be prospective and the company must put efforts in increasing its profits along with minimizing its operational expenses to increase its revenue margins.

Porter's 5 Forces analysis of Issey Miyake Inc From Guardian Of Oriental Design To Something Different Case Help

Segmentation

Most of the business's Brick and Mortar stores are located in US consisting of above 500 shops in practically each of the state of United States. The company has likewise a global existence in 8 various countries with its greatest number of stores situated in United Kingdom i.e. 21. The companyhas an overall of 54 stores in global markets that is probably the 10% of its stores in the US.

Targeting


The business targets its clothing brand name to the young, high and attractive teens and kids that are thought about to be cool. This targeting policy is responsible for various differences in the company related to its competitors. For instance, the business works with good looking men and women for its shops and follows a rigorous look policy to maintain destination of good-looking people towards its stores and offer a special brand name experience.

Positioning


The business has placed its brand name as a high-end brand targeting only a specific market section. The business with its non-traditional ways of marketing through designs and representatives posters its brand image as a high-end clothes brand name targeted to the cool and good-looking personalities in society. This market position draws in various elite people towards the brand name however it injures the business's position in different communities focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Issey Miyake Inc From Guardian Of Oriental Design To Something Different Case Analysis faces a lot of competition in the market with the existence of various number of competitors in the market. Gap is likewise considered to be a prospective rival in local as well as in global; markets as the business is considering to move in the worldwide markets.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.