Porter's 5 Forces analysis of Is Google Losing Its Soul In China Case Help

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Porter's 5 Forces analysis of Is Google Losing Its Soul In China Case Study Solution

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Is Google Losing Its Soul In China Case Help could be performed to develop various techniques using the strengths of the company to obtain opportunities, get rid of weaknesses and to lower the hazards. It could also be utilized to assess that how specific weaknesses withstand particular chances and increase the dangers. The techniques prepared using the Porter's 5 Forces analysis of Is Google Losing Its Soul In China Case Solution are given as follows;
• Usage of strong worldwide brand name position and funds in expanding towards potential markets.
• Special brand name experience could help out the business to much better position itself in brand-new markets.
• Resistance in growth in the prospective worldwide markets motivating variety.
• High rates restricts the growth in different Asian and African nations with low per capita earnings.
• Strong brand recognition, non-traditional methods of marketing and the distinct brand experience could be utilized to decrease the danger from possible customers.
• Rigorous appearance policies could caused the consumer shift towards Victoria with high social responsibility.
• Limited target markets could led to a decline in the overall market share of the business.
These methods could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Is Google Losing Its Soul In China Case Help might be conducted to examine the availability of funds to the company that could be made use of in expansion towards international markets. The financial position of the company might be examined by utilizing the information given up the case Exhibit 1. The ratios that might be thought about in financial performance analysis are given up the Table 1 below;

From the above Table 1, it could be seen that the business has an affordable financial performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net earnings margin does not appears to be possible and the business must put efforts in increasing its revenues along with decreasing its functional expenditures to increase its revenue margins.

Porter's 5 Forces analysis of Is Google Losing Its Soul In China Case Solution

Segmentation

Most of the company's Brick and Mortar shops are situated in United States consisting of above 500 stores in practically each of the state of United States. The company has likewise an international existence in 8 various nations with its highest number of shops located in United Kingdom i.e. 21. The companyhas a total of 54 stores in global markets that is most likely the 10% of its shops in the United States.

Targeting


The business targets its clothes brand to the young, tall and attractive teenagers and kids that are considered to be cool. This targeting policy is responsible for various differences in the business related to its rivals. The company employs good looking males and ladies for its stores and follows a stringent look policy to maintain attraction of good-looking people towards its stores and provide a distinct brand experience.

Positioning


The company has placed its brand name as a high-end brand targeting only a particular market sector. The business with its non-traditional methods of marketing through models and agents posters its brand name image as a high-end clothing brand name targeted to the cool and attractive characters in society. This market position brings in different elite individuals towards the brand but it harms the company's position in different communities focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Is Google Losing Its Soul In China Case Analysis deals with a lot of competition in the market with the existence of numerous number of rivals in the market. Space is also considered to be a potential competitor in regional as well as in international; markets as the company is considering to shift in the worldwide markets.



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