Recommendations of Bharti Airtel Ltd Journey In South Asian Markets Case Help

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Recommendations of Bharti Airtel Ltd Journey In South Asian Markets Case Study Help

On the basis of above internal and external analysis of the business along with the evaluation of various options, the business is advised to consider alternative 3. As alternative 3 would allow the business to expand in worldwide markets without any reduction in its regional earnings and any deterioration of its market position. The business could pursue alternative 1 which would enable the company to focus on potential worldwide markets rather than the regional markets however as the company is extremely dependent on the local markets with 90% of its shops in the US, there fore pursuing alternative 1 would result in the significant decrease in business's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Bharti Airtel Ltd Journey In South Asian Markets Case Help Stores

Growth towards international markets through opening new shops in other Europe and Asian nations with closing domestic shops is although an excellent choice for increasing the global presence of the business. Nevertheless, the closing of domestic stores might extremely affect the incomes of the firm as above 90% of its stores are located domestically and closing those stores would ultimately lower the revenues of the company. The company has a long term market position in United States which can not be produced soon in the brand-new markets. The option would assist the company to broaden in worldwide markets along with the elimination of problems raised in its regional markets related to its diversity. The pros and Cons for Alternative 1 are listed below;

Pros:

• Expedition of brand-new international markets.
• Increase in profits from international markets.
• Removal of problems associated with diversity.
• Income diversity.
• Action towards being a strong international brand.

Cons:

• Loss of substantial revenues from the regional markets.
• Boost in competitors.
• Distinctions in cultures could resulted in a failure of the brand specifically in Asian countries.
• Low incomes at preliminary levels.
• Boost in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Bharti Airtel Ltd Journey In South Asian Markets Case Analysis Stores

With the increased patterns towards online shopping, the online stores like Amazon, Alibaba etc. might position an extreme hazard to the market share of company. In this circumstance the company could consider presenting Click and Recommendations of Bharti Airtel Ltd Journey In South Asian Markets Case Solution shops. These stores with a low requirement of funds to settle would enable the company to reach international markets, without ending its domestic stores.

Pros:

• Low investment
• Decreasing competitors threat
• Access to the world markets
• Enlarging customer base
• Easy to manage
• Large Incomes
• Low Operating Expense
• Easy new market entryway

Cons:

• Danger to the marketplace position
• Elimination of brand Individuality
• Elimination of the great store experience.
• Risk of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could consider, is to expand towards the international markets without closing its domestic stores that adds to the major part of profits of the company. The benefits and drawbacks related to Alternative 3 are offered below;

Pros:

• Minimizing competition risk
• Access to the world markets
• Enlarging consumer base
• Large Earnings
• Exploration of new worldwide markets.
• Boost in income from worldwide markets.
• Revenue diversification.
• Step towards being a strong global brand name.

Cons:

• Continuation of problems associated with variety.
• Differences in cultures might caused a failure of the brand especially in Asian countries.
• Low incomes at initial levels.
• Boost in marketing expenses to get market share.



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