Porter's 5 Forces analysis of Aditya Birla Group Cementing Indias Position In The League Of Fortune 500 Companies Case Analysis

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Porter's 5 Forces analysis of Aditya Birla Group Cementing Indias Position In The League Of Fortune 500 Companies Case Study Analysis

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Aditya Birla Group Cementing Indias Position In The League Of Fortune 500 Companies Case Analysis might be performed to develop numerous strategies utilizing the strengths of the business to avail opportunities, overcome weaknesses and to minimize the risks. It might likewise be used to evaluate that how certain weak points resist certain opportunities and increase the risks. The strategies prepared utilizing the Porter's 5 Forces analysis of Aditya Birla Group Cementing Indias Position In The League Of Fortune 500 Companies Case Analysis are offered as follows;
• Utilization of strong worldwide brand name position and financial resources in broadening towards possible markets.
• Distinct brand experience could help out the company to much better position itself in brand-new markets.
• Resistance in expansion in the prospective worldwide markets encouraging diversity.
• High rates restricts the growth in various Asian and African countries with low per capita earnings.
• Strong brand name acknowledgment, non-traditional methods of marketing and the distinct brand experience could be utilized to minimize the danger from prospective clients.
• Stringent look policies could resulted in the customer shift towards Victoria with high social responsibility.
• Restricted target markets could led to a decrease in the overall market share of the business.
These strategies might assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis


Monetary analysis for Porter's 5 Forces analysis of Aditya Birla Group Cementing Indias Position In The League Of Fortune 500 Companies Case Analysis could be conducted to examine the schedule of financial resources to the company that might be made use of in growth towards worldwide markets. The financial position of the business could be examined by using the data given up the case Exhibit 1. The ratios that could be thought about in monetary performance analysis are given in the Table 1 below;

From the above Table 1, it could be seen that the business has an affordable financial performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net earnings margin does not seems to be possible and the company should put efforts in increasing its profits along with decreasing its operational expenses to increase its profit margins.

Porter's 5 Forces analysis of Aditya Birla Group Cementing Indias Position In The League Of Fortune 500 Companies Case Analysis

Segmentation

Many of the company's Brick and Mortar shops are located in US consisting of above 500 shops in nearly each of the state of US. The company has likewise an international presence in 8 various nations with its highest number of shops located in United Kingdom i.e. 21. The companyhas a total of 54 stores in global markets that is probably the 10% of its stores in the United States.

Targeting


The business targets its clothes brand name to the young, tall and attractive teenagers and kids that are considered to be cool. This targeting policy is responsible for numerous distinctions in the business related to its rivals. The business works with good looking guys and women for its shops and follows a strict look policy to maintain tourist attraction of good-looking individuals towards its shops and offer a distinct brand experience.

Positioning


The company has placed its brand name as a high-end brand targeting only a specific market segment. The business with its non-traditional ways of marketing through designs and agents posters its brand name image as a high-end clothes brand targeted to the cool and attractive personalities in society. Although, this market position draws in various elite individuals towards the brand however it hurts the business's position in various communities focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Aditya Birla Group Cementing Indias Position In The League Of Fortune 500 Companies Case Solution deals with a lot of competitors in the market with the existence of various number of competitors in the market. Gap is also thought about to be a prospective rival in regional as well as in worldwide; markets as the company is considering to move in the international markets.



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