Recommendations of The Merger Of Union Bank Of Switzerland And Swiss Bank Corporation (C): Post-Merger Experience Case Analysis

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Recommendations of The Merger Of Union Bank Of Switzerland And Swiss Bank Corporation (C): Post-Merger Experience Case Study Solution

On the basis of above internal and external analysis of the company along with the examination of numerous alternatives, the company is suggested to think about alternative 3. As alternative 3 would permit the company to broaden in international markets without any reduction in its regional incomes and any wear and tear of its market position. By thinking about Alternative 3, the company could preserve its shop experience and brand individuality. It could likewise think about alternative 2 that might permit the business to access the markets without any potential investment. The business might pursue alternative 1 which would enable the company to focus on potential international markets rather than the local markets however as the company is highly reliant on the regional markets with 90% of its stores in the US, there fore pursuing alternative 1 would result in the substantial decrease in company's profits. Therefore, the business is recommended to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of The Merger Of Union Bank Of Switzerland And Swiss Bank Corporation (C): Post-Merger Experience Case Solution Stores

Growth towards international markets through opening new shops in other Europe and Asian countries with closing domestic shops is although a great option for increasing the international presence of the business. However, the closing of domestic shops might highly affect the profits of the company as above 90% of its stores lie locally and closing those stores would ultimately lower the revenues of the company. Additionally, the company has a long term market position in United States which can not be created quickly in the brand-new markets. The alternative would assist the company to broaden in global markets along with the removal of problems raised in its regional markets connected to its diversity. The pros and Cons for Alternative 1 are noted below;

Pros:

• Exploration of new international markets.
• Boost in earnings from global markets.
• Removal of issues related to diversity.
• Earnings diversification.
• Step towards being a strong international brand.

Cons:

• Loss of substantial revenues from the local markets.
• Boost in competitors.
• Distinctions in cultures could led to a failure of the brand especially in Asian nations.
• Low incomes at preliminary levels.
• Increase in marketing expenditures to acquire market share.

Alternative-2: Introduction of Click and Recommendations of The Merger Of Union Bank Of Switzerland And Swiss Bank Corporation (C): Post-Merger Experience Case Solution Stores

Alternative 2 includes the introduction of online market locations through creating a proper company's website. With the increased trends towards online shopping, the online stores like Amazon, Alibaba etc. might posture a severe hazard to the market share of company. Moreover, the competitors are moving towards click and Recommendations of The Merger Of Union Bank Of Switzerland And Swiss Bank Corporation (C): Post-Merger Experience Case Help shops with Space introducing Piperline. This shift towards online markets might lower the incomes for company. In this circumstance the company could think about presenting Click and Recommendations of The Merger Of Union Bank Of Switzerland And Swiss Bank Corporation (C): Post-Merger Experience Case Analysis stores. These stores with a low requirement of funds to settle would enable the company to reach international markets, without ending its domestic shops. The pros and cons of option 2 are given as follows;

Pros:

• Low investment
• Minimizing competitors hazard
• Access to the world markets
• Expanding customer base
• Easy to manage
• Large Profits
• Low Operating Expense
• Easy new market entrance

Cons:

• Danger to the market position
• Removal of brand name Uniqueness
• Elimination of the terrific shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company might think about, is to expand towards the worldwide markets without closing its domestic stores that contributes to the major part of profits of the company. The benefits and drawbacks associated with Alternative 3 are provided listed below;

Pros:

• Lowering competition danger
• Access to the world markets
• Enlarging customer base
• Big Revenues
• Exploration of brand-new worldwide markets.
• Increase in revenue from global markets.
• Earnings diversification.
• Action towards being a strong international brand.

Cons:

• Extension of issues connected to diversity.
• Differences in cultures could caused a failure of the brand specifically in Asian countries.
• Low profits at initial levels.
• Increase in marketing expenditures to get market share.



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