Porter's 5 Forces analysis of The L S Starrett Company Case Analysis

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Porter's 5 Forces analysis of The L S Starrett Company Case Study Analysis

A Porter's 5 Forces analysis of The L S Starrett Company Case Help might be performed to create various techniques using the strengths of the company to get chances, conquer weak points and to reduce the dangers. It could likewise be used to assess that how certain weak points withstand certain opportunities and increase the threats. The strategies drafted utilizing the Porter's 5 Forces analysis of The L S Starrett Company Case Solution are offered as follows;
• Utilization of strong global brand name position and financial resources in expanding towards prospective markets.
• Unique brand experience could assist the company to much better position itself in new markets.
• Resistance in expansion in the possible global markets motivating diversity.
• High prices limits the growth in different Asian and African countries with low per capita earnings.
• Strong brand name acknowledgment, non-traditional ways of marketing and the distinct brand name experience might be utilized to minimize the danger from prospective customers.
• Stringent appearance policies might led to the customer shift towards Victoria with high social responsibility.
• Limited target markets might led to a decline in the overall market share of the company.
These strategies could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Financial analysis for Porter's 5 Forces analysis of The L S Starrett Company Case Help could be carried out to examine the availability of financial resources to the company that might be utilized in growth towards global markets. The monetary position of the company could be examined by using the information given up the case Exhibit 1. The ratios that could be considered in financial performance analysis are given in the Table 1 listed below;

From the above Table 1, it could be seen that the business has a reasonable financial performance with a ROE of 7.9% and a high sales growth of 18.4%. Although, a 4.3% net profit margin does not seems to be possible and the company should put efforts in increasing its incomes in addition to reducing its operational costs to increase its earnings margins.

Porter's 5 Forces analysis of The L S Starrett Company Case Help

Segmentation

Most of the company's Brick and Mortar shops are situated in US including above 500 shops in practically each of the state of US. The business has also a worldwide presence in 8 different countries with its greatest number of shops situated in United Kingdom i.e. 21. The companyhas an overall of 54 stores in international markets that is probably the 10% of its stores in the US.

Targeting

The business targets its clothes brand to the young, high and attractive teenagers and kids that are thought about to be cool. This targeting policy is responsible for numerous distinctions in the business associated with its competitors. The company employs great looking guys and ladies for its stores and follows a strict appearance policy to preserve destination of attractive people towards its stores and supply a special brand experience.

Positioning

The business has actually placed its brand as a high-end brand targeting only a specific market section. The business with its non-traditional ways of marketing through designs and representatives posters its brand image as a high-end clothing brand targeted to the cool and attractive personalities in society. This market position brings in different elite people towards the brand name but it hurts the company's position in different neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of The L S Starrett Company Case Analysis faces a lot of competition in the market with the existence of various number of rivals in the market. Space is also thought about to be a prospective rival in regional as well as in worldwide; markets as the company is thinking about to move in the global markets.

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