Recommendations of The Fidelity Magellan Fund 1995 Case Help

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Recommendations of The Fidelity Magellan Fund 1995 Case Study Help

RecommendationsOn the basis of above internal and external analysis of the company in addition to the assessment of various options, the company is advised to consider alternative 3. As alternative 3 would permit the company to broaden in international markets with no decrease in its regional revenues and any wear and tear of its market position. By considering Alternative 3, the business might maintain its shop experience and brand individuality. It could also think about alternative 2 that could allow the company to access the markets without any prospective investment. The business might pursue alternative 1 which would enable the business to focus on possible international markets rather than the regional markets however as the company is extremely dependent on the regional markets with 90% of its stores in the United States, there fore pursuing option 1 would result in the significant decrease in company's earnings. The business is advised to think about alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of The Fidelity Magellan Fund 1995 Case Solution Stores

International SegmentsGrowth towards global markets through opening brand-new stores in other Europe and Asian nations with closing domestic stores is although a great option for increasing the international existence of the business. The closing of domestic shops might extremely impact the incomes of the company as above 90% of its stores are located locally and closing those stores would ultimately minimize the profits of the firm. The company has a long term market position in United States which can not be generated soon in the new markets. The choice would help the business to broaden in global markets along with the removal of issues raised in its local markets associated with its variety. The pros and Cons for Alternative 1 are noted below;

Pros:

• Expedition of new international markets.
• Boost in revenue from global markets.
• Elimination of concerns related to diversity.
• Revenue diversification.
• Action towards being a strong global brand name.

Cons:

• Loss of substantial incomes from the local markets.
• Increase in competitors.
• Differences in cultures could led to a failure of the brand particularly in Asian countries.
• Low revenues at preliminary levels.
• Boost in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of The Fidelity Magellan Fund 1995 Case Solution Stores

Alternative 2 consists of the introduction of online market locations through producing a correct business's site. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on could posture a serious danger to the marketplace share of business. The competitors are shifting towards click and Recommendations of The Fidelity Magellan Fund 1995 Case Analysis shops with Space introducing Piperline. This shift towards online markets could reduce the revenues for business. In this situation the company might consider presenting Click and Recommendations of The Fidelity Magellan Fund 1995 Case Help shops. These shops with a low requirement of funds to settle would enable the company to reach international markets, without ending its domestic stores. The benefits and drawbacks of option 2 are provided as follows;

Pros:

• Low financial investment
• Minimizing competitors threat
• Access to the world markets
• Increasing the size of consumer base
• Easy to manage
• Big Incomes
• Low Operating Expense
• Easy brand-new market entrance

Cons:

• Danger to the marketplace position
• Elimination of brand Originality
• Removal of the great store experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business might think about, is to expand towards the international markets without closing its domestic stores that adds to the huge part of earnings of the business. The pros and cons related to Alternative 3 are offered below;

Pros:

• Decreasing competitors threat
• Access to the world markets
• Enlarging consumer base
• Large Profits
• Expedition of new international markets.
• Boost in profits from worldwide markets.
• Earnings diversity.
• Action towards being a strong worldwide brand name.

Cons:

• Continuation of concerns associated with variety.
• Differences in cultures could resulted in a failure of the brand name specifically in Asian nations.
• Low incomes at initial levels.
• Boost in marketing expenditures to gain market share.



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