Porter's 5 Forces analysis of Teletech Corporation 1996 Case Analysis

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Porter's 5 Forces analysis of Teletech Corporation 1996 Case Study Solution

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Teletech Corporation 1996 Case Solution could be carried out to develop various strategies using the strengths of the business to avail chances, conquer weaknesses and to reduce the risks. It could likewise be used to examine that how certain weaknesses withstand specific opportunities and increase the hazards. The techniques drafted utilizing the Porter's 5 Forces analysis of Teletech Corporation 1996 Case Solution are offered as follows;
• Usage of strong global brand position and funds in broadening towards prospective markets.
• Special brand experience might assist the business to better position itself in brand-new markets.
• Resistance in expansion in the potential global markets motivating diversity.
• High rates restricts the expansion in numerous Asian and African countries with low per capita earnings.
• Strong brand name recognition, non-traditional methods of marketing and the distinct brand experience might be utilized to minimize the danger from potential consumers.
• Stringent look policies could resulted in the consumer shift towards Victoria with high social responsibility.
• Minimal target markets could caused a decrease in the total market share of the company.
These techniques might assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Teletech Corporation 1996 Case Solution might be conducted to assess the schedule of financial resources to the company that might be made use of in growth towards worldwide markets. The financial position of the business might be assessed by utilizing the data given up the case Exhibit 1. The ratios that could be thought about in financial performance analysis are given up the Table 1 listed below;

From the above Table 1, it could be seen that the company has a sensible financial performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net earnings margin does not appears to be potential and the business needs to put efforts in increasing its revenues along with lowering its functional costs to increase its revenue margins.

Porter's 5 Forces analysis of Teletech Corporation 1996 Case Analysis

Segmentation

Many of the business's Brick and Mortar shops are situated in United States including above 500 shops in almost each of the state of US. The business has also a worldwide presence in 8 different countries with its highest number of stores located in United Kingdom i.e. 21. The companyhas an overall of 54 shops in international markets that is most likely the 10% of its stores in the US.

Targeting


The business targets its clothing brand to the young, high and good-looking teenagers and kids that are thought about to be cool. This targeting policy is accountable for various distinctions in the company related to its competitors. The company hires good looking guys and women for its shops and follows a strict appearance policy to keep attraction of attractive people towards its shops and offer a distinct brand experience.

Positioning


The company has actually positioned its brand as a high-end brand targeting only a particular market sector. The business with its non-traditional methods of marketing through models and representatives posters its brand name image as a luxury clothing brand name targeted to the cool and good-looking characters in society. Although, this market position draws in different elite individuals towards the brand however it injures the business's position in different neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Teletech Corporation 1996 Case Help faces a lot of competition in the market with the presence of various variety of rivals in the market. A chart showing the close rivals along with their characteristics and the marketing method is given up. it could be seen that the American Eagle Outfitters is considered to be the strongest competitors for company with its marketing method related to the television shows. Space is likewise thought about to be a prospective competitor in regional as well as in international; markets as the business is thinking about to move in the worldwide markets. In addition to it, Teletech Corporation 1996 Case Study Solution. with its flexible prices technique and the Victoria's Street with its strong social status present an extreme danger to the current market share of the Porter's 5 Forces analysis of Teletech Corporation 1996 Case Analysis.



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