Porter's 5 Forces analysis of Primus Automation Division Case Solution

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Porter's 5 Forces analysis of Primus Automation Division Case Study Solution

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Primus Automation Division Case Analysis might be conducted to create various methods using the strengths of the company to obtain chances, get rid of weak points and to minimize the hazards. It might likewise be utilized to examine that how specific weak points resist particular chances and increase the threats. The techniques prepared using the Porter's 5 Forces analysis of Primus Automation Division Case Solution are given as follows;
• Utilization of strong global brand name position and financial resources in expanding towards possible markets.
• Unique brand experience might help out the business to better position itself in brand-new markets.
• Resistance in growth in the possible global markets motivating diversity.
• High costs restricts the growth in various Asian and African nations with low per capita income.
• Strong brand recognition, non-traditional methods of marketing and the special brand experience might be used to lower the hazard from prospective clients.
• Strict look policies could resulted in the consumer shift towards Victoria with high social duty.
• Restricted target markets might caused a decline in the total market share of the business.
These strategies might assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Monetary analysis for Porter's 5 Forces analysis of Primus Automation Division Case Help could be carried out to examine the schedule of funds to the company that might be made use of in growth towards international markets. The financial position of the business could be evaluated by utilizing the data given up the case Display 1. The ratios that could be considered in financial efficiency analysis are given in the Table 1 below;

From the above Table 1, it might be seen that the business has a sensible financial performance with a ROE of 7.9% and a high sales growth of 18.4%. Although, a 4.3% net revenue margin does not seems to be potential and the company must put efforts in increasing its incomes along with lowering its operational costs to increase its earnings margins.

Porter's 5 Forces analysis of Primus Automation Division Case Help

Segmentation

Most of the business's Brick and Mortar shops are situated in US consisting of above 500 shops in nearly each of the state of United States. The business has likewise a global existence in 8 various nations with its highest number of shops situated in United Kingdom i.e. 21. The companyhas a total of 54 stores in international markets that is most likely the 10% of its stores in the United States.

Targeting


The company targets its clothing brand to the young, tall and good-looking teens and kids that are considered to be cool. This targeting policy is responsible for different differences in the business associated with its competitors. The company hires excellent looking men and females for its stores and follows a rigorous look policy to maintain destination of attractive people towards its stores and offer an unique brand name experience.

Positioning


The company has placed its brand as a high-end brand name targeting just a specific market segment. The company with its non-traditional methods of marketing through designs and agents posters its brand image as a high-end clothes brand targeted to the cool and good-looking characters in society. Although, this market position attracts numerous elite individuals towards the brand but it harms the company's position in various neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Primus Automation Division Case Help faces a lot of competition in the market with the presence of various number of rivals in the market. A chart revealing the close rivals in addition to their characteristics and the marketing method is given in. it could be seen that the American Eagle Outfitters is considered to be the strongest rivals for company with its marketing technique related to the television shows. Space is also thought about to be a potential rival in regional as well as in international; markets as the company is considering to move in the international markets. In addition to it, Primus Automation Division Case Study Help. with its versatile pricing strategy and the Victoria's Street with its strong social status present an extreme risk to the present market share of the Porter's 5 Forces analysis of Primus Automation Division Case Analysis.



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