Pestel Analysis of Primus Automation Division 2002 Case Analysis

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Political Factor:

Pestel Analysis In the year 2011 and 2012, the corporate tax rate, business tax rate and general tax rate had decreased which ultimately had an impact on the development of business earnings. This unexpected development in revenues will ultimately increase the charitable activities in Canada in order to improve the company image and to market himself in an ethical method.

Economical Factor:

Due to the global monetary crises in the year 2008 and 2009, the comparative growth of Gross Domestic Product (GDP) rate in Canada had declined in the year 2012 form the year 2011. This decreased does not provide the decrease in the per capita income of Canadian individuals in the year 2012 from the year 2011 however the growth in per capita income have actually increased in decreasing way which may not be the factor to the decline in charitable activities since the per capita income had actually grown in 2012 in contrast of 2011.

Social Factor:

As it has actually been decided that the Pestel Analysis of Primus Automation Division 2002 Case Analysis will now target the primary and high school kids to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years of ages, their income is really low as they depend on their moms and dads, enjoyed the frozen deals with and interested to offer the valuable contributions for the much better health of Pestel Analysis of Primus Automation Division 2002 Case Solution of Canada.

Technological Factor:

Due to the technological development in Canada, the small and business organisations will produce more in less expense which eventually lead towards the cost conserving resulting in more profits and margins which may lead towards the more participation in the charitable activities and a yearly occasion such as Wonder Reward Day in orderto provide the important contributions for the much better health of Pestel Analysis of Primus Automation Division 2002 Case Solution of Canada.

Strategies:

There are four alternative strategies whose application will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative strategies are:

The key issues facing by the business are related to the
1. Time restriction of 3 months to make and execute the strategy in Toronto, Canada
2. A constant decline in the collection of contributions on annual basis
3. A decline in the per store earnings in Toronto which have stopped working to raise contributions from here
4. A main focus of Pestel Analysis of Primus Automation Division 2002 Case Solution Structure is towards the development ofloyalty programs and the structure of consumer relationships with potential clients of Wonder Treat Day
5. Some franchise owners are disappointing their desire to participate in a yearly occasion day due to the think that their involvement in Miracle Reward Day are leading to the reduction of the profits along with the not any significant change before and after revenues of their companies and services

PEST Analysis:

1. Franchise Rewards: By offering the rewards to franchise owners, the hospital will be able to raise as much funds as possible to be generated through a yearly event named Wonder Treat Day.
For this purpose, the hospital ought to begin the Reward contest such as the top place prizeon the basis of the greatest contribution, second location prizeon the basis of the second highest donation, 3rd location prize on the basis of the third highest donation, and a lot more. These prizes will encourage the franchise owners to get involved more in the charitable activities in a yearly occasion of Wonder Treat Day.
2. Commitment Card: In order to develop and maintain more devoted consumers for Pestel Analysis of Primus Automation Division 2002 Case Solution to offer the important contributions for the better health of Pestel Analysis of Primus Automation Division 2002 Case Analysis of Canada, the hospital must create the loyalty card program for the blizzards to recognized commitment in customers.
3. Schools: For the function to get the fast increase in number of donations from the location of Toronto, hospital needs to include the variety of schools located in Toronto to take part inan yearly occasion such as Miracle Reward Dayto provide the important donations for the much better health of Pestel Analysis of Primus Automation Division 2002 Case Solution of Canada.
Email Marketing: The use of Email marketing should be implemented by the hospital to catch the variety of schools and franchise owners to take part in a yearly occasion such as Miracle Reward Dayto offer the valuable contributions for the much better health of Pestel Analysis of Primus Automation Division 2002 Case Solution of Canada.

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