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Recommendations of Note To The Student: How To Study And Discuss Cases Case Study Solution

On the basis of above internal and external analysis of the company along with the examination of numerous options, the business is advised to consider alternative 3. As alternative 3 would allow the company to broaden in global markets without any decrease in its local profits and any degeneration of its market position. The business could pursue alternative 1 which would enable the company to focus on prospective international markets rather than the local markets however as the business is extremely dependent on the regional markets with 90% of its shops in the United States, there fore pursuing alternative 1 would result in the considerable decrease in business's profits.

Aletrnative-1: Expanding International Brick and Recommendations of Note To The Student: How To Study And Discuss Cases Case Analysis Stores

The company has a long term market position in United States which can not be generated soon in the new markets. The choice would assist the business to expand in international markets along with the elimination of concerns raised in its local markets related to its variety.

Pros:

• Exploration of brand-new global markets.
• Increase in profits from global markets.
• Removal of concerns connected to diversity.
• Income diversity.
• Step towards being a strong international brand name.

Cons:

• Loss of substantial incomes from the regional markets.
• Increase in competitors.
• Distinctions in cultures could caused a failure of the brand specifically in Asian countries.
• Low profits at initial levels.
• Boost in marketing expenses to get market share.

Alternative-2: Introduction of Click and Recommendations of Note To The Student: How To Study And Discuss Cases Case Analysis Stores

With the increased trends towards online shopping, the online stores like Amazon, Alibaba and so on could present a severe danger to the market share of company. In this circumstance the company could consider presenting Click and Recommendations of Note To The Student: How To Study And Discuss Cases Case Help stores. These shops with a low requirement of funds to settle would enable the company to reach worldwide markets, without ending its domestic shops.

Pros:

• Low investment
• Minimizing competitors hazard
• Access to the world markets
• Expanding consumer base
• Easy to manage
• Big Earnings
• Low Operating Expense
• Easy brand-new market entrance

Cons:

• Hazard to the market position
• Elimination of brand Originality
• Elimination of the fantastic store experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business could think about, is to expand towards the global markets without closing its domestic shops that contributes to the major part of profits of the business. The pros and cons associated with Alternative 3 are provided listed below;

Pros:

• Minimizing competition hazard
• Access to the world markets
• Enlarging customer base
• Large Revenues
• Exploration of brand-new international markets.
• Boost in income from worldwide markets.
• Income diversification.
• Step towards being a strong international brand name.

Cons:

• Continuation of concerns related to diversity.
• Differences in cultures might caused a failure of the brand name particularly in Asian nations.
• Low profits at preliminary levels.
• Increase in marketing expenses to acquire market share.



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