Pestel Analysis of Medimedia International Ltd Case Analysis

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Pestel Analysis of Medimedia International Ltd Case Study Help

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, business tax rate and general tax rate had decreased which ultimately had an influence on the growth of business profits. This unexpected development in earnings will eventually increase the charitable activities in Canada in order to enhance the business image and to market himself in an ethical way.

Economical Factor:

Due to the worldwide financial crises in the year 2008 and 2009, the comparative development of Gross Domestic Product (GDP) rate in Canada had decreased in the year 2012 form the year 2011. This decreased does not provide the decrease in the per capita income of Canadian people in the year 2012 from the year 2011 but the growth in per capita income have actually increased in decreasing way which may not be the reason to the decline in charitable activities because the per capita income had grown in 2012 in contrast of 2011.

Social Factor:

As it has been chosen that the Pestel Analysis of Medimedia International Ltd Case Help will now target the elementary and high school children to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years of ages, their earnings is extremely low as they depend on their moms and dads, enjoyed the frozen deals with and interested to provide the important donations for the much better health of Pestel Analysis of Medimedia International Ltd Case Help of Canada.

Technological Factor:

Due to the technological development in Canada, the little and corporate services will produce more in less cost which ultimately lead towards the expense saving resulting in more profits and margins which might lead towards the more involvement in the charitable activities and a yearly event such as Wonder Treat Day in orderto offer the important donations for the much better health of Pestel Analysis of Medimedia International Ltd Case Help of Canada.

Strategies:

There are four alternative methods whose application will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative strategies are:

The crucial concerns facing by the company relate to the
1. Time restriction of 3 months to make and execute the strategy in Toronto, Canada
2. A continuous decrease in the collection of contributions on yearly basis
3. A decrease in the per store income in Toronto which have actually stopped working to raise contributions from here
4. A primary focus of Pestel Analysis of Medimedia International Ltd Case Solution Structure is towards the advancement ofloyalty programs and the building of client relationships with possible customers of Wonder Reward Day
5. Some franchise owners are disappointing their willingness to participate in an annual event day due to the think that their involvement in Miracle Reward Day are resulting in the decrease of the earnings in addition to the not any major change prior to and after earnings of their companies and services

PEST Analysis:

1. Franchise Incentives: By offering the rewards to franchise owners, the hospital will be able to raise as much funds as possible to be created through an annual event called Wonder Reward Day.
For this function, the hospital needs to start the Prize contest such as the first place prizeon the basis of the highest contribution, second place prizeon the basis of the 2nd highest donation, third location reward on the basis of the 3rd highest contribution, and a lot more. These rewards will encourage the franchise owners to take part more in the charitable activities in an annual event of Miracle Treat Day.
2. Commitment Card: In order to establish and keep more faithful customers for Pestel Analysis of Medimedia International Ltd Case Help to supply the valuable contributions for the better health of Pestel Analysis of Medimedia International Ltd Case Help of Canada, the hospital must create the loyalty card program for the blizzards to established commitment in consumers.
3. Schools: For the purpose to get the quick boost in number of contributions from the area of Toronto, hospital should consist of the variety of schools found in Toronto to get involved inan annual occasion such as Miracle Treat Dayto offer the important contributions for the much better health of Pestel Analysis of Medimedia International Ltd Case Help of Canada.
Email Marketing: The use of Email marketing must be carried out by the hospital to capture the variety of schools and franchise owners to take part in an annual event such as Miracle Reward Dayto provide the valuable contributions for the much better health of Pestel Analysis of Medimedia International Ltd Case Analysis of Canada.

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