Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Help

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Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Study Analysis

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Analysis could be performed to design different methods utilizing the strengths of the business to get opportunities, overcome weak points and to lower the threats. It might also be used to evaluate that how particular weak points resist particular chances and increase the threats. The strategies drafted using the Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Analysis are given as follows;
• Usage of strong worldwide brand position and financial resources in expanding towards possible markets.
• Special brand experience could help out the business to much better position itself in brand-new markets.
• Resistance in expansion in the prospective global markets encouraging diversity.
• High costs limits the growth in numerous Asian and African nations with low per capita earnings.
• Strong brand recognition, non-traditional ways of marketing and the unique brand name experience might be utilized to lower the hazard from potential clients.
• Stringent look policies might caused the customer shift towards Victoria with high social duty.
• Restricted target audience might led to a decrease in the total market share of the business.
These methods could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Help could be carried out to examine the availability of funds to the company that could be utilized in growth towards global markets. The financial position of the company could be evaluated by using the data given in the case Exhibit 1. The ratios that could be considered in monetary efficiency analysis are given in the Table 1 listed below;

From the above Table 1, it might be seen that the business has a reasonable financial performance with a ROE of 7.9% and a high sales development of 18.4%. A 4.3% net earnings margin does not seems to be possible and the business must put efforts in increasing its profits along with minimizing its functional expenses to increase its revenue margins.

Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Help

Segmentation

The segmentation analysis consists of the analysis of different service sectors of the company in domestic and the global, markets. The majority of the company's Traditional stores lie in US including above 500 stores in almost each of the state of United States. The company has likewise a global existence in 8 different nations with its highest number of stores situated in United Kingdom i.e. 21. The companyhas an overall of 54 stores in international markets that is most likely the 10% of its stores in the United States. It suggests that bulk of the profits of the business come from the local markets. Additionally, the business is considering to expand its stores into 7 more European and Asian countries. A chart showing the presence of the business in various international markets is given up the Appendix 2.

Targeting


The company targets its clothing brand name to the young, high and good-looking teenagers and kids that are considered to be cool. This targeting policy is responsible for numerous differences in the company connected to its competitors. For instance, the business employs good looking males and females for its shops and follows a stringent look policy to preserve destination of attractive individuals towards its stores and supply a distinct brand name experience.

Positioning


The business has placed its brand as a high-end brand name targeting only a specific market sector. The business with its non-traditional methods of marketing through models and agents posters its brand image as a high-end clothing brand targeted to the cool and good-looking characters in society. Although, this market position attracts numerous elite people towards the brand however it harms the business's position in numerous neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Solution faces a lot of competitors in the market with the existence of different variety of rivals in the market. A chart revealing the close competitors along with their attributes and the marketing strategy is given up. it could be seen that the American Eagle Outfitters is thought about to be the strongest rivals for company with its marketing technique associated to the tv shows. Furthermore, Gap is also thought about to be a prospective rival in regional as well as in global; markets as the business is thinking about to move in the global markets. In addition to it, Kestrel Ventures Llc August 1999 Case Study Analysis. with its versatile rates technique and the Victoria's Street with its strong social status posture an extreme danger to the current market share of the Porter's 5 Forces analysis of Kestrel Ventures Llc August 1999 Case Solution.



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