Recommendations of Euro Disneyland Sca: Project Finance Case Help

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Recommendations of Euro Disneyland Sca: Project Finance Case Study Analysis

On the basis of above internal and external analysis of the business along with the examination of numerous options, the company is suggested to think about alternative 3. As alternative 3 would permit the business to expand in international markets with no reduction in its regional revenues and any degeneration of its market position. By considering Alternative 3, the company could keep its shop experience and brand name uniqueness. It might also think about alternative 2 that might permit the company to access the markets without any prospective financial investment. The business might pursue alternative 1 which would make it possible for the company to focus on potential international markets rather than the regional markets but as the company is extremely dependent on the local markets with 90% of its shops in the United States, there fore pursuing alternative 1 would result in the considerable decrease in company's revenue. For that reason, the company is suggested to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Euro Disneyland Sca: Project Finance Case Solution Stores

Expansion towards global markets through opening brand-new shops in other Europe and Asian nations with closing domestic stores is although an excellent option for increasing the worldwide presence of the business. The closing of domestic stores could highly affect the earnings of the firm as above 90% of its shops are located domestically and closing those shops would eventually reduce the revenues of the firm. Additionally, the company has a long term market position in United States which can not be generated soon in the new markets. The choice would assist the company to broaden in worldwide markets along with the removal of concerns raised in its regional markets associated with its diversity. The advantages and disadvantages for Alternative 1 are listed below;

Pros:

• Exploration of new worldwide markets.
• Increase in profits from international markets.
• Removal of problems related to diversity.
• Profits diversity.
• Step towards being a strong worldwide brand.

Cons:

• Loss of extensive earnings from the regional markets.
• Increase in competition.
• Differences in cultures might led to a failure of the brand particularly in Asian nations.
• Low earnings at preliminary levels.
• Increase in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Euro Disneyland Sca: Project Finance Case Help Stores

With the increased trends towards online shopping, the online stores like Amazon, Alibaba etc. might posture an extreme threat to the market share of business. In this scenario the company might think about introducing Click and Recommendations of Euro Disneyland Sca: Project Finance Case Solution shops. These shops with a low requirement of funds to settle would allow the company to reach international markets, without ending its domestic stores.

Pros:

• Low financial investment
• Minimizing competitors hazard
• Access to the world markets
• Enlarging customer base
• Easy to manage
• Big Revenues
• Low Operating Expense
• Easy new market entrance

Cons:

• Risk to the market position
• Removal of brand name Individuality
• Elimination of the excellent shop experience.
• Threat of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could consider, is to expand towards the international markets without closing its domestic stores that adds to the major part of revenues of the business. The benefits and drawbacks connected to Alternative 3 are provided below;

Pros:

• Decreasing competition danger
• Access to the world markets
• Expanding consumer base
• Big Revenues
• Exploration of new worldwide markets.
• Boost in income from worldwide markets.
• Profits diversity.
• Action towards being a strong worldwide brand.

Cons:

• Continuation of problems connected to variety.
• Distinctions in cultures might caused a failure of the brand name specifically in Asian nations.
• Low incomes at preliminary levels.
• Boost in marketing expenses to get market share.



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