Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Analysis

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Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Study Analysis

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the corporate tax rate, business tax rate and basic tax rate had decreased which ultimately had an influence on the growth of company profits. This unforeseen development in revenues will eventually increase the charitable activities in Canada in order to enhance the business image and to advertise himself in an ethical method.

Economical Factor:

Due to the global financial crises in the year 2008 and 2009, the comparative growth of Gdp (GDP) rate in Canada had declined in the year 2012 form the year 2011. This declined does not present the decline in the per capita income of Canadian individuals in the year 2012 from the year 2011 however the development in per capita earnings have increased in reducing way which may not be the factor to the decline in charitable activities since the per capita income had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has actually been decided that the Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Analysis will now target the primary and high school children to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years of ages, their earnings is extremely low as they depend on their moms and dads, took pleasure in the frozen deals with and interested to provide the important donations for the much better health of Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Solution of Canada.

Technological Factor:

Due to the technological improvement in Canada, the little and corporate businesses will produce more in less cost which eventually lead towards the cost conserving resulting in more profits and margins which may lead towards the more participation in the charitable activities and an annual event such as Wonder Reward Day in orderto provide the valuable contributions for the better health of Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Solution of Canada.

Strategies:

There are 4 alternative methods whose implementation will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The key issues facing by the business belong to the
1. Time restraint of 3 months to make and implement the method in Toronto, Canada
2. A consistent decrease in the collection of contributions on yearly basis
3. A decrease in the per store earnings in Toronto which have actually failed to raise contributions from here
4. A primary focus of Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Analysis Structure is towards the advancement ofloyalty programs and the structure of consumer relationships with potential consumers of Wonder Reward Day
5. Some franchise owners are disappointing their desire to participate in an annual occasion day due to the believe that their involvement in Wonder Treat Day are resulting in the decrease of the profits together with the not any major change before and after revenues of their companies and organisations

PEST Analysis:


1. Franchise Incentives: By supplying the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be generated through an annual event named Wonder Reward Day.
For this function, the hospital must begin the Reward contest such as the top place prizeon the basis of the greatest donation, 2nd location prizeon the basis of the second greatest contribution, 3rd location prize on the basis of the 3rd greatest donation, and a lot more. These rewards will encourage the franchise owners to get involved more in the charitable activities in a yearly occasion of Miracle Treat Day.
2. Commitment Card: In order to develop and keep more devoted consumers for Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Solution to provide the important contributions for the much better health of Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Solution of Canada, the hospital ought to produce the loyalty card program for the blizzards to recognized commitment in consumers.
3. Schools: For the purpose to get the fast increase in variety of contributions from the area of Toronto, hospital should consist of the number of schools found in Toronto to take part inan yearly event such as Wonder Reward Dayto offer the valuable donations for the much better health of Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Analysis of Canada.
Email Marketing: Using Email marketing must be implemented by the hospital to capture the variety of schools and franchise owners to take part in an annual occasion such as Wonder Reward Dayto provide the important donations for the better health of Pestel Analysis of Eastern Airlines Bankruptcy (A): Texas Air Corporation Case Solution of Canada.





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