Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Solution

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Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Study Help

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Help might be carried out to create various strategies utilizing the strengths of the business to get chances, get rid of weaknesses and to reduce the hazards. It might likewise be used to examine that how specific weak points withstand specific chances and increase the dangers. The strategies prepared using the Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Solution are given as follows;
• Utilization of strong international brand position and funds in broadening towards potential markets.
• Unique brand name experience could help out the company to much better position itself in new markets.
• Resistance in growth in the prospective worldwide markets motivating diversity.
• High rates limits the expansion in numerous Asian and African countries with low per capita earnings.
• Strong brand name acknowledgment, non-traditional methods of marketing and the special brand name experience could be made use of to reduce the danger from potential customers.
• Rigorous look policies might caused the consumer shift towards Victoria with high social responsibility.
• Limited target markets might caused a decline in the overall market share of the business.
These methods might assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Analysis might be carried out to examine the availability of funds to the business that could be utilized in growth towards worldwide markets. The monetary position of the business might be examined by utilizing the information given in the case Exhibit 1. The ratios that could be considered in monetary efficiency analysis are given in the Table 1 below;

From the above Table 1, it might be seen that the business has an affordable monetary efficiency with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net revenue margin does not appears to be potential and the business should put efforts in increasing its revenues along with decreasing its functional expenses to increase its revenue margins.

Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Analysis

Segmentation

The segmentation analysis includes the analysis of various business sections of the company in domestic and the international, markets. The majority of the business's Brick and Mortar stores are located in US consisting of above 500 shops in nearly each of the state of United States. The business has also a worldwide existence in 8 different countries with its highest number of shops situated in United Kingdom i.e. 21. The companyhas an overall of 54 stores in international markets that is most likely the 10% of its stores in the United States. It implies that majority of the revenues of the business originated from the regional markets. Moreover, the company is thinking about to expand its shops into 7 more European and Asian nations. A chart revealing the existence of the company in various international markets is given up the Appendix 2.

Targeting


The company targets its clothes brand name to the young, high and attractive teens and kids that are considered to be cool. This targeting policy is responsible for different differences in the company associated with its rivals. The business works with good looking men and women for its stores and follows a stringent look policy to preserve destination of attractive individuals towards its stores and supply a special brand experience.

Positioning


The company has actually positioned its brand as a high-end brand targeting only a specific market section. The company with its non-traditional methods of marketing through models and agents posters its brand name image as a luxury clothes brand name targeted to the cool and good-looking characters in society. This market position brings in different elite individuals towards the brand name but it hurts the business's position in different communities focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Help deals with a great deal of competitors in the market with the existence of different number of competitors in the market. A chart revealing the close competitors in addition to their attributes and the marketing technique is given in. it could be seen that the American Eagle Outfitters is considered to be the greatest competitors for company with its marketing strategy associated to the tv programs. Gap is likewise considered to be a possible competitor in regional as well as in worldwide; markets as the company is thinking about to move in the international markets. In addition to it, Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Study Analysis. with its flexible prices strategy and the Victoria's Street with its strong social status posture a serious threat to the current market share of the Porter's 5 Forces analysis of Daimler-Benz Ag: Negotiations Between Daimler And Chrysler Case Help.



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