Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Solution

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Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Study Solution

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, service tax rate and basic tax rate had declined which eventually had an influence on the growth of company revenues. This unexpected growth in revenues will eventually increase the charitable activities in Canada in order to improve the business image and to market himself in an ethical way.

Economical Factor:

Due to the international monetary crises in the year 2008 and 2009, the relative development of Gdp (GDP) rate in Canada had actually decreased in the year 2012 form the year 2011. This declined does not present the decrease in the per capita income of Canadian individuals in the year 2012 from the year 2011 however the growth in per capita earnings have actually increased in decreasing method which may not be the reason to the decline in charitable activities since the per capita earnings had grown in 2012 in contrast of 2011.

Social Factor:

As it has been decided that the Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Solution will now target the elementary and high school kids to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years of ages, their earnings is very low as they are dependent upon their moms and dads, delighted in the frozen treats and interested to provide the valuable contributions for the much better health of Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help of Canada.

Technological Factor:

Due to the technological advancement in Canada, the little and business companies will produce more in less expense which ultimately lead towards the cost saving resulting in more revenues and margins which may lead towards the more involvement in the charitable activities and a yearly event such as Miracle Reward Day in orderto provide the valuable donations for the better health of Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help of Canada.

Strategies:

There are four alternative strategies whose execution will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative strategies are:

The key issues dealing with by the business are related to the
1. Time constraint of 3 months to make and carry out the method in Toronto, Canada
2. A constant decrease in the collection of donations on annual basis
3. A decline in the per store earnings in Toronto which have stopped working to raise donations from here
4. A main focus of Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help Foundation is towards the development ofloyalty programs and the building of customer relationships with possible clients of Wonder Treat Day
5. Some franchise owners are not showing their willingness to participate in a yearly event day due to the think that their participation in Wonder Reward Day are leading to the reduction of the revenues in addition to the not any major modification prior to and after earnings of their companies and businesses

PEST Analysis:

1. Franchise Rewards: By providing the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be generated through an annual event called Miracle Treat Day.
For this purpose, the hospital must start the Reward contest such as the top place prizeon the basis of the greatest donation, second place prizeon the basis of the second greatest contribution, third location prize on the basis of the third highest donation, and far more. These prizes will motivate the franchise owners to participate more in the charitable activities in a yearly occasion of Wonder Reward Day.
2. Loyalty Card: In order to establish and preserve more devoted clients for Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Analysis to provide the important contributions for the much better health of Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help of Canada, the hospital needs to create the commitment card program for the blizzards to recognized commitment in consumers.
3. Schools: For the purpose to get the fast boost in number of donations from the area of Toronto, hospital needs to consist of the variety of schools found in Toronto to take part inan yearly occasion such as Wonder Treat Dayto provide the important contributions for the better health of Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help of Canada.
Email Marketing: The use of Email marketing should be implemented by the hospital to catch the number of schools and franchise owners to take part in a yearly event such as Miracle Reward Dayto offer the valuable contributions for the much better health of Pestel Analysis of Corning Inc: Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help of Canada.

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