Porter's 5 Forces analysis of Corning Inc Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help

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Porter's 5 Forces analysis of Corning Inc Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Study Solution

A Porter's 5 Forces analysis of Corning Inc Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help might be carried out to create numerous methods utilizing the strengths of the company to avail chances, get rid of weak points and to minimize the threats. It could also be used to evaluate that how particular weak points withstand specific chances and increase the risks. The techniques prepared using the Porter's 5 Forces analysis of Corning Inc Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Analysis are offered as follows;
• Utilization of strong worldwide brand name position and funds in expanding towards potential markets.
• Unique brand experience could help out the company to better position itself in brand-new markets.
• Resistance in growth in the potential global markets motivating variety.
• High rates limits the growth in various Asian and African nations with low per capita earnings.
• Strong brand acknowledgment, non-traditional methods of marketing and the unique brand name experience might be used to reduce the hazard from prospective consumers.
• Stringent look policies might led to the consumer shift towards Victoria with high social responsibility.
• Minimal target markets could led to a decline in the total market share of the company.
These methods might assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis

Financial analysis for Porter's 5 Forces analysis of Corning Inc Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help could be carried out to assess the availability of financial resources to the business that could be made use of in growth towards global markets. The monetary position of the business might be evaluated by using the data given up the case Exhibit 1. The ratios that might be considered in monetary efficiency analysis are given in the Table 1 below;

From the above Table 1, it might be seen that the company has a sensible financial performance with a ROE of 7.9% and a high sales development of 18.4%. Although, a 4.3% net profit margin does not appears to be prospective and the business needs to put efforts in increasing its earnings along with reducing its functional costs to increase its revenue margins.

Porter's 5 Forces analysis of Corning Inc Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Solution

Segmentation

Most of the business's Brick and Mortar shops are located in United States including above 500 stores in practically each of the state of United States. The company has also a worldwide presence in 8 different countries with its highest number of shops located in United Kingdom i.e. 21. The companyhas a total of 54 stores in global markets that is probably the 10% of its stores in the US.

Targeting

The business targets its clothes brand name to the young, high and attractive teenagers and kids that are considered to be cool. This targeting policy is responsible for different distinctions in the company connected to its rivals. For example, the business employs good looking males and females for its shops and follows a strict look policy to preserve tourist attraction of good-looking people towards its stores and provide an unique brand experience.

Positioning

The business has positioned its brand name as a high-end brand name targeting only a specific market sector. The company with its non-traditional ways of marketing through designs and representatives posters its brand name image as a luxury clothing brand name targeted to the cool and good-looking characters in society. Although, this market position draws in different elite individuals towards the brand name however it harms the company's position in numerous communities focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Corning Inc Zero Coupon Convertible Debentures Due November 8 2015 (B) Case Help faces a lot of competitors in the market with the existence of different number of competitors in the market. Space is also considered to be a potential competitor in regional as well as in global; markets as the business is thinking about to move in the worldwide markets.

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