Swot Analysis of Congoleum Corporation (Abridged) Case Help

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Swot Analysis of Congoleum Corporation (Abridged) Case Study Help

The company has a strong market position with a variety of strengths including; the business's focus at specific market segment i.e. teens, long history i.e. established in 1892, popular brand i.e. renowned figures wearing company's clothes along with the global brand name recognition, the unique brand and shop experience offered to consumers, strong market position with high brand name commitment, various design principles and environments for all of the brand names which develop a distinct emotional experience and the non-traditional ways of marketing through designs. All of these strengths have caused a strong market position in domestic and the worldwide markets. (Gulam, 2016).

The major strengths of Swot Analysis of Congoleum Corporation (Abridged) Case Help are
1. The strong relationship and partnership with recognized companies that have increased the loyalty towards the hospital
2. An excellent success of the past events organized by Swot Analysis of Congoleum Corporation (Abridged) Case Help
3. The profits or collection of funds or contributions which have actually earned through the sale of Congoleum Corporation (Abridged) Blizzard in a yearly event of Miracle Reward Day have possess the good cause

Weaknesses

Together with a number of strengths, the company likewise has specific weaknesses that resists the company's prosperity in form of increasing returns. One of the major weak points of the company is the issues associated with gender discrimination and variety with the business that it dealt with for a decade. Along with it, the criticism over company's strict look policy, access to minimal target markets and the high prices policy are also among the major weak points of the business that resist its development.

The significant weak points of Swot Analysis of Congoleum Corporation (Abridged) Case Help are
1. A continuous decline in the collection of donations on yearly basis
2. A decrease in the per shop earnings in Toronto which have failed to raise donations from here
3. Some franchise owners are disappointing their desire to participate in an annual event day due to the believe that their participation in Miracle Reward Day are resulting in the decrease of the revenues along with the not any major change before and after earnings of their companies and organisations

Opportunities

There are a variety of opportunities in the market that Swot Analysis of Congoleum Corporation (Abridged) Case Help might avail to increase its market share and attain potential profit margins. The chances provided in the market consist of the company's expansion towards other European and Asian Markets with opening Physical stores. Another company opportunity is the entrance in other company sections i.e. old segment.Moreover, the company could also open its online shops like Piperline being the online section for Gilly Hicks.

The significant chances of Swot Analysis of Congoleum Corporation (Abridged) Case Help are
1. To bring a yearly event such as Wonder Treat Day in the schools
2. To offer the rewards to the franchisees for the involvement in an annual occasion such as Wonder Reward Day
3. To call for the cause associated events

Threats

The business with its presence in a competitive environment and in addition to the problems associated with its diversity, deals with a great deal of dangers consisting of the market capture by Gap in possible global markets as Gap is likewise considering to shift in the global markets and the customer shift towards Victoria's Street with social accessory.

The significant threats of Swot Analysis of Congoleum Corporation (Abridged) Case Help are
1. The financial scenarios of the nation which may lead towards the decline in charitable activities
2. An increase in competitors associated to the sale of frozen treats

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