Porter's 5 Forces analysis of Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) Case Solution

Home >> Darden Business School >> Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) Case Study Help

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) Case Analysis might be conducted to develop various strategies utilizing the strengths of the business to get opportunities, conquer weaknesses and to reduce the dangers. It might also be utilized to examine that how certain weak points resist certain chances and increase the dangers. The techniques drafted using the Porter's 5 Forces analysis of Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) Case Solution are provided as follows;
• Usage of strong global brand name position and funds in broadening towards possible markets.
• Unique brand experience might help out the company to better position itself in new markets.
• Resistance in expansion in the potential international markets motivating diversity.
• High prices restricts the expansion in different Asian and African countries with low per capita earnings.
• Strong brand recognition, non-traditional ways of marketing and the unique brand experience might be used to reduce the threat from possible customers.
• Stringent appearance policies could resulted in the customer shift towards Victoria with high social duty.
• Limited target markets might resulted in a decrease in the total market share of the business.
These methods could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis


Monetary analysis for Porter's 5 Forces analysis of Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) Case Solution could be conducted to assess the accessibility of funds to the company that could be utilized in expansion towards worldwide markets. The monetary position of the business might be assessed by using the data given in the case Display 1. The ratios that could be considered in monetary efficiency analysis are given up the Table 1 below;

From the above Table 1, it could be seen that the company has a reasonable financial performance with a ROE of 7.9% and a high sales development of 18.4%. Although, a 4.3% net revenue margin does not seems to be potential and the business should put efforts in increasing its incomes in addition to lowering its operational costs to increase its profit margins.

Porter's 5 Forces analysis of Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) Case Solution

Segmentation

Most of the business's Brick and Mortar stores are situated in US including above 500 shops in almost each of the state of United States. The business has likewise an international presence in 8 various countries with its greatest number of stores situated in United Kingdom i.e. 21. The companyhas an overall of 54 shops in global markets that is most likely the 10% of its stores in the US.

Targeting


The business targets its clothing brand name to the young, tall and attractive teens and kids that are considered to be cool. This targeting policy is accountable for various differences in the business connected to its competitors. For example, the business employs great looking males and females for its shops and follows a strict look policy to maintain attraction of attractive people towards its shops and supply an unique brand name experience.

Positioning


The company has actually placed its brand as a high-end brand name targeting just a specific market segment. The company with its non-traditional ways of marketing through models and representatives posters its brand image as a luxury clothing brand name targeted to the cool and attractive personalities in society. Although, this market position draws in different elite individuals towards the brand but it harms the company's position in numerous neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Caledonian Newspapers Ltd (B) And Caledonian Newspapers Ltd (Abridged) Case Solution deals with a lot of competition in the market with the existence of numerous number of competitors in the market. Gap is also considered to be a possible competitor in regional as well as in worldwide; markets as the business is considering to shift in the worldwide markets.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.