Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Help

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Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Study Solution

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Analysis might be performed to create various techniques using the strengths of the company to get opportunities, get rid of weaknesses and to reduce the dangers. It might likewise be used to examine that how particular weak points resist specific chances and increase the hazards. The methods drafted utilizing the Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Help are provided as follows;
• Usage of strong international brand position and financial resources in broadening towards prospective markets.
• Special brand name experience might assist the business to better position itself in brand-new markets.
• Resistance in expansion in the potential international markets encouraging variety.
• High rates restricts the expansion in numerous Asian and African countries with low per capita income.
• Strong brand name recognition, non-traditional ways of marketing and the distinct brand experience could be utilized to decrease the hazard from potential clients.
• Stringent look policies might resulted in the customer shift towards Victoria with high social responsibility.
• Limited target audience could caused a decline in the total market share of the business.
These techniques might help the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Monetary analysis for Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Help might be conducted to assess the schedule of financial resources to the company that could be used in growth towards international markets. The financial position of the business could be assessed by utilizing the data given in the case Exhibit 1. The ratios that could be considered in financial efficiency analysis are given up the Table 1 listed below;

From the above Table 1, it might be seen that the business has a reasonable monetary efficiency with a ROE of 7.9% and a high sales growth of 18.4%. Although, a 4.3% net revenue margin does not appears to be possible and the business must put efforts in increasing its revenues together with minimizing its functional expenses to increase its revenue margins.

Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Solution

Segmentation

Most of the company's Brick and Mortar stores are situated in US including above 500 shops in practically each of the state of United States. The business has likewise a worldwide presence in 8 various nations with its greatest number of stores located in United Kingdom i.e. 21. The companyhas a total of 54 stores in global markets that is probably the 10% of its stores in the US.

Targeting


The business targets its clothing brand to the young, high and good-looking teenagers and kids that are considered to be cool. This targeting policy is responsible for numerous differences in the company associated with its rivals. The business employs good looking men and ladies for its shops and follows a strict appearance policy to preserve attraction of attractive people towards its shops and offer an unique brand name experience.

Positioning


The business has actually placed its brand as a high-end brand targeting only a specific market segment. The company with its non-traditional methods of marketing through designs and agents posters its brand image as a high-end clothing brand targeted to the cool and attractive personalities in society. This market position attracts numerous elite people towards the brand but it injures the company's position in numerous neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Analysis deals with a lot of competition in the market with the presence of various variety of competitors in the market. A chart showing the close rivals together with their qualities and the marketing method is given in. it might be seen that the American Eagle Outfitters is thought about to be the greatest competitors for company with its marketing method associated to the tv programs. Space is likewise thought about to be a possible competitor in local as well as in international; markets as the business is thinking about to move in the worldwide markets. In addition to it, Astral Records Ltd North America Some Financial Concerns Case Study Analysis. with its versatile rates strategy and the Victoria's Street with its strong social status position a serious threat to the present market share of the Porter's 5 Forces analysis of Astral Records Ltd North America Some Financial Concerns Case Analysis.



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